The 7C Diagnostic, Blank

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How to use this. Print this page (or save as PDF). Score yourself 1–10 on each function. No sevens. Seven is comfort — it means you didn't really decide. Give yourself a six (honest weakness) or an eight (real strength). Then write the target you'd need 90 days from now. The gap between your current score and your target is the work for the next quarter. Tip: in your browser's print dialog, choose Portrait and 100% scale.
Get In to Get Out · Exercise 7
The 7C Diagnostic
Score yourself across the seven functions of a real estate business. No sevens.
Professionals tighten gaps. Amateurs chase reinvention.
1–3Broken. No system, no consistency.
4–6Inconsistent. Some weeks yes, most no.
7Don't use. Pick 6 or 8.
8–9Working. Reliable, measurable.
10World-class. Teachable to others.
Function Diagnostic question Current(no 7s) Target90 days Explain the Gap
Create Can you consistently generate new opportunities?
Capture Do you convert every conversation into data?
Curb Do you eliminate misaligned clients?
Cultivate Do you systematically nurture trust over time?
Convert Do qualified prospects commit to working with you exclusively?
Close Do transactions move cleanly to completion?
Customer Touch Do you remain present and valued after closing?
AVERAGE Gap (target − current):

Act on the gaps

The two functions with the biggest gap between current and target.
What exactly will you do, by when, measured how?
What exactly will you do, by when, measured how?
Name and what they review. If nobody owns it, it doesn't happen.
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