The Gift of the Shift, September 2022 Real Estate Market Jacksonville, Florida

The focused agents who are realistic about the market conditions will crush the next 12-18 months and pick up market share as the weak hands fold.

  • Closed sales are down 34.2% YoY and 24.3% MoM from August.

  • Pending sales are down 31.1% YoY and 16.4% MoM from August.

  • Affordability Index is near a record low of 69 due to rising rates and record prices, active inventory has nearly doubled.

The shift is a massive opportunity for gritty & strategic agents to grab market share from the agents who drop out of the market and give their databases back. This is a great reset that has been needed in the industry for years. The thinning of the herd.

This is it!

Even with less transactions occurring, there's still a tremendous opportunity to build a powerhouse business in this market. Generally, the best agents are born out of down markets, a gift that is carried with these agents for years to come.

Agents must adapt their mindsets regarding timeframes of being compensated and the level of intensity in which they operate. It's time to step up.

I previously released my market predictions, which you can read here:

https://movewithmomentum.com/blog/real-estate-market-predictions-for-2023-2024

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Brokerage Wars: Transparency in Value & Compensation