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Service · Wealth · Lifestyle · Growth

Get in to get out.

The platform for agents who want real estate to fund the life, not become the life. Keep your commission. Build your audience. Stack equity. Eventually trade the hustle for the freedom you got in for. 286 agents. $3.5B closed. Your business. Your pace. Your way.

Talk to founders →
#2 NE FL
By Volume · MarketView Broker
Top 50
Brokerage in Florida
$80–100K
Avg Agent Gross Income
⭐⭐⭐⭐⭐ 5.0 · 800+ Google & Zillow Reviews
Jon Brooks, Co-Founder
Brittany Brooks, Co-Founder & Broker
★ From the Founders

The purpose of real estate is to get out of real estate. To build something that lets you walk away on your own terms. Service. Wealth. Lifestyle. Growth. Real estate gets you in. Momentum is the platform that gets you out.

Jon & Brittany Brooks · Co-Founders, Momentum Realty
Read the book → Our story →
270+ Agents
$3.5B In Sales
8,500+ Families Served
As Featured In · Award-Winning Brokerage
Recognized by the publications and rating bodies that matter in Florida real estate.
News4Jax
Jacksonville
Business Journal
RealTrends
MarketView
Broker
Momentum Realty team celebrating Jacksonville Business Journal Top 10 Residential Brokerage Firm ranking
JBJ #10 Brokerage
Brittany Brooks and Michelle Weaver winning Bold City Best Real Estate Brokerage award for Momentum Realty
Bold City Best Winners

An award-winning brokerage. Voted by Jacksonville. Ranked by the industry.

  • ★ Bold City Best · Best Real Estate Brokerage/Agency · Voted by the Jacksonville community
  • ★ RealTrends · Top 50 Brokerage in Florida · Top Mover · Top Independent
  • ★ Jacksonville Business Journal · Top 10 Residential Brokerage 2023–2025
  • ★ FastExpert · Top Agent recognition for Momentum producers
  • ★ Agent Advice · Best Real Estate Brokerages in Florida
  • ★ MarketView Broker · #2 Brokerage by Volume · Northeast Florida
★ Three minutes

What the agents won't say on social.

No script. No marketing. Just our top producers on why they made the move and stayed.

Momentum Realty agents
★ THREE MINUTES
Why our top agents joined.
Go to the full breakdown →
★ Real numbers

Before and after Momentum.

Same agent. Different platform. Different year. Three production numbers before and after the move.

Jan Rice
Jan Rice
Clay County · from REAL
$3M → $22M
~7x in 2 years
KC Harder
KC Harder
Gainesville · from Keller Williams
$3M → $16M
~5x + built a team
Tammy Baranowski
Tammy Baranowski
Jacksonville · from eXp Realty
$3M → $14M+
~4.5x + team with her sister
See the full case studies →
2×
Average Momentum agent earns 2× the average Florida real estate agent
15+
New agents welcomed in April 2026 alone
250+
Years of combined real estate experience inside the Tribe
'20
Launch year, grew to Top 50 in Florida in 6 years
★ Joining now

Recently joined Momentum.

Last 90 days at Momentum. Some of the agents who made the move and started building.

Jeannine Koski
Jeannine Koski
Lynn Pace
Lynn Pace
Crawford Timbs
Crawford Timbs
Noah Tomlinson
Noah Tomlinson
Ibrahim Hamidy
Ibrahim Hamidy
Christina Wedderburn
Christina Wedderburn
Nicole Dacuyan
Nicole Dacuyan
Kirk Killebrew
Kirk Killebrew
Claudia Colasanto
Claudia Colasanto
Jennifer Mack
Jennifer Mack
Paris Herbin
Paris Herbin
Terrelle Bradford
Terrelle Bradford
Hannah Lopez
Hannah Lopez
LaShawn Li
LaShawn Li
See what joining looks like →
The Math

Keep what you earn.

Three structures. Same career. Three different take-home numbers. Run your own below.

Most Brokerages
The franchise model
  • — 70/30 split until you cap
  • — $18K-$21K cap varies by market center
  • — Royalty fees on top of split (6%)
  • — Monthly desk fees
  • — Just another number, locked in by contract
Cloud Brokerages
The virtual model
  • — 80/20 or 85/15 split until cap
  • — $12K-$16K cap
  • — Equity payouts that hinge on recruiting downlines
  • — No in-person community
  • — Support comes through a screen and a 1-800 number
★ The Platform
Momentum
The operator model
  • ★ 100% commission from day one
  • ★ $12K annual cap on 0.2% of volume
  • ★ $0 monthly fees. No royalty. No desk fee.
  • ★ Founder and expert-led training and coaching, in person and virtual
  • ★ Up to 20% revenue share + disappearing cap for recruiting
  • ★ Your database. Your brand. Always yours.
Run my numbers → Full comparison →
★ The Scale Dividend

What you get when 286 agents negotiate together.

Independent doesn't mean alone. Momentum's buying power gets passed to every agent on the platform.

Zillow Showcase
Deep discount
Premium listing placement on Zillow. Limited to ~10% of listings nationally. You're in.
Boomtown CRM
78% off retail
The lead-gen platform top producers actually use. Negotiated rate for the Tribe.
Marketing Services
Complimentary
Done-for-you flyers, social, print, branding. Our team works on your business, not theirs.
Professional Headshots
Free
Fresh brand asset on us. Your face is your business — keep it current.
Custom Landing Page
Built for you
Lead-gen funnel page built for your brand by Momentum's team. Every lead goes to you.
More tools, more deals, more discounts as the platform grows.
Built for real life

One cap. Built around how you actually work.

Big brokerages have one model. Momentum has structures for how real careers actually look.

Two states. One cap.
Florida and Georgia, both covered.
Licensed across two states under a single $12K cap. Most brokerages charge you twice to cross a state line. We don't.
Teams pay less.
Reduced caps for team members.
Building a team should cost less, not more. We don't punish the agents who help you grow your business.
Spouses share one cap.
Married couples run as one.
Husband-and-wife teams operate as one business. We charge as one business. Our founders are a married couple. We built this for our family first.
No quotas. No minimums.
Real life gets a vote.
New baby. Sick parent. Sabbatical. Most brokerages punish you for slowing down. We don't have production minimums. Your business flexes around your life.
Work from anywhere.
No mandatory floor time.
No required office hours. No desk fees. No floor duty rotation. Show up to Tribe trainings if you want to grow, skip them if you can't. The office is for connection, not surveillance.
Zero corporate politics.
Founders answer the phone.
No regional VPs. No franchise committees. No internal fiefdoms. Jon and Brittany are accessible. That's the whole hierarchy.
★ Built-in Leverage

You don't build a business alone here.

At most brokerages, agents are competitors. At Momentum, they're collaborators. Need a showing covered? Backup at an open house? A second opinion on a tough contract? The Tribe answers.

Showings, covered.
Out of town? Sick day? Family thing? Tap our network of Tribe agents to cover a showing on short notice. Pay per showing, no referrals lost.
Open houses, staffed.
Working multiple listings? Tribe agents back each other up at open houses. Real coverage, not a sign in the yard.
Transaction coordinators.
A network of TCs who handle deadlines, paperwork, and lender chases. You stay in front of clients, not in spreadsheets.
Attorneys on call.
Tough clause? Title issue? Probate question? Vetted real estate attorneys you can call. No guessing your way through it.
The retention story

Agents don't leave Momentum because they can't get help when they need it. They stay because they can.

★ The Direction

They go up. We go down.

Most brokerages raise fees year over year. Keller Williams was bought by private equity. RE/MAX was acquired by Real. The trend is up, corporate, and extractive. Momentum's gone the other way.

The Industry
↑
Caps climb every year
Most franchises raise the cap, royalty, or transaction fees annually.
↑
KW sold to private equity
Stone Point Capital acquired a majority stake in 2020. PE owners optimize for returns to investors.
↑
RE/MAX acquired by Real
Public-company consolidation. Agents now answer to NASDAQ-traded shareholders.
★ Momentum
The Trajectory
↓
$18K cap → $16K cap → $12K cap
We've lowered the cap twice. As the platform grows, we pass the savings to agents.
↓
Monthly fees: gone
Removed every recurring monthly fee. Zero. Forever.
★
Still independent. Still founder-led.
No private equity. No public-company pressure. Jon and Brittany own the brokerage and answer to agents.
When the platform wins, agents win. That's how this is supposed to work.
In their own words

Don't take our word
for any of it.

Shauna Clark
Shauna Clark
Jacksonville, FL

"You get to keep more of every commission check. I am on track to double my business in one year. The success is pretty awesome."

Madison Beale
Madison Beale
St. Augustine, FL

"Joining Momentum has been the best decision I've ever made in my real estate business."

Chris Moore
Chris Moore
Jacksonville, FL

"For two years I didn't know my numbers, and when I sat down with Jon he helped me get things figured out. Just getting that level of coaching is invaluable. I want to build generational wealth. This is the place."

Yasha
Yasha

"I have saved hundreds and thousands of dollars by joining Momentum. This is where I have truly elevated as a person, as an agent, financially, and just everything."

Tammy
Tammy

"The amount of work that I put in, I would have to sell three houses at my previous brokerage to every one that I sell here at Momentum."

KC
KC

"My family had significant debt to pay off. Just by the advice given to me by our founder, I was able to turn it all around. We have unburdened ourselves because of my change to Momentum."

Colby
Colby

"I have untethered access to top agents and coaches in Northeast Florida. With Momentum, I finally have the clarity to take my business to the next level."

Martina
Martina

"Momentum isn't just teaching real estate. They're teaching us financial literacy, physical health, and mental health, teaching how to build a lifestyle, which other brokerages don't teach."

Brandon
Brandon

"I get to take my team and business to the next level by joining Momentum Realty. Momentum attracts very talented people and I just want to be around that. I save more income and invest it back into my business."

More stories from inside →
The Tribe

Built in person.
On purpose.

Weekly in-person and virtual Tribe trainings led by Brittany Brooks and Michelle Weaver, both Top 5% producers in Northeast Florida. National webinars don't teach you how to win a multiple offer in San Marco or price a Nocatee new build. We do.

Momentum Realty weekly Tribe training event led by Brittany Brooks and Michelle Weaver
Weekly Training
Led by Top 5% NE FL producers
Momentum Realty local group meetup
Local Meetups
Real people, real conversations
Momentum Realty JBJ celebration
JBJ #10 Celebration
$594M · 1,624 transaction sides
Momentum Realty at RebarCamp
Industry Events
RebarCamp · Local conferences · Community involvement
"The environment changes how you operate every single week. I'm in a room with people doing more, and thinking bigger."
Julius
Momentum Agent · Jacksonville, FL
The platform is open

Get in to get out.

The purpose of real estate is to build the freedom to leave it. If you're doing the work and ready to build something that lets you walk away on your own terms, let's talk.

Talk to founders →
Bold City Best#1 Brokerage NE Florida
·
Top 10Gainesville & NE Florida
·
3 OfficesJacksonville · Gainesville · Ocala
JBJ Top 10Residential Brokerage 2023–2025
RealTrendsTop Mover · Top Independent 2024
250+Years Combined Agent Experience
Born in JacksonvilleLocally owned & operated since 2020