Service · Wealth · Lifestyle · Growth
Get in to get out.
For operators. Not order-takers.
#2 NE FL
By Volume · MarketView Broker
Top 50
Brokerage in Florida
$80–100K
Avg Agent Gross Income
⭐⭐⭐⭐⭐ 5.0 · 800+ Google & Zillow Reviews
★ The Industry is Splitting
There are two real estate companies left.
One model is owned by Wall Street. The other is owned by the people closing the deals.
The Industry
↑
Caps climb every year
Most franchises raise the cap or royalty annually.
↑
KW sold to private equity
Stone Point Capital, 2020. PE optimizes for investor returns.
↑
RE/MAX acquired by Real
Public-company consolidation. Agents now answer to shareholders.
★ Momentum
The Trajectory
↓
$18K cap → $16K cap → $12K cap
Lowered twice. As the platform grows, savings go to agents.
↓
Monthly fees: gone
Removed every recurring monthly fee. Zero. Forever.
★
Still independent. Still founder-led.
No PE. No shareholders. Jon and Brittany answer to agents.
When the platform wins, agents win.
270+
Agents
$3.5B
In Sales
8,500+
Families Served
An award-winning brokerage. Voted by Jacksonville. Ranked by the industry.
- ★ Bold City Best · Voted Jacksonville's best brokerage
- ★ RealTrends · #36 in Florida · Top Mover · Top Independent
- ★ Jacksonville Business Journal · Top 10 · 2023–2025
-
★
FastExpert · Five-Star Agent · Top Agent recognition
- ★ Agent Advice · Best brokerages in Florida
- ★ MarketView Broker · #2 by volume · NE Florida
What the agents won't say on social.
No script. No marketing. Just our top producers on why they made the move and stayed.
Before and after Momentum.
Same agent. Different platform. Different year.
2×
Average Momentum agent earns 2× the average Florida real estate agent
15+
New agents welcomed in April 2026 alone
250+
Years of combined real estate experience inside the Tribe
'20
Launch year, grew to Top 1% in Florida in 6 years
Quietly making the move.
A few of the operators who joined in the last 90 days.
The Math
Keep what you earn.
Three structures. Three take-home numbers.
Most Brokerages
The franchise model
- — 70/30 split until you cap
- — $18K–$26K cap varies by market center
- — Royalty fees on top of split (6%)
- — Monthly desk fees
- — Just another number, locked in by contract
Cloud Brokerages
The virtual model
- — 80/20 or 85/15 split until cap
- — $12K-$16K cap
- — Equity payouts that hinge on recruiting downlines
- — No in-person community
- — Support through a screen and a 1-800
★ The Platform
Momentum
The operator model
- ★ 100% commission from day one
- ★ $12K annual cap on 0.2% of volume
- ★ $0 monthly fees. No royalty. No desk fee.
- ★ Founder and expert-led training and coaching
- ★ Up to 20% revenue share + disappearing cap
- ★ Your database. Your brand. Always yours.
The compounding effect
Move the slider. Watch what happens.
Franchise annual
Cap + $100/mo + 6% royalty
Momentum annual
$12K cap. No royalty. No monthly fees.
What compounds
Year 1 difference
Invested at 8%
Hypothetical, end of Year 1
Franchise annual cost calculated as $22K cap (midpoint of $18–26K) + $100/mo desk/tech fees + 6% royalty on $90K GCI (representative full-time NE Florida agent production). Some franchises also charge $100–200 more per transaction than Momentum; not included here. Investment growth shown as a hypothetical illustration of an 8% annualized return, compounded annually, with the full annual delta contributed at year-start. Not investment advice. Actual returns vary. Past performance is not indicative of future results.
What 286 agents negotiate together.
Deep discount
Zillow Showcase
Premium placement. Top 10% nationally.
78% off retail
BoomTown CRM
Top producers' lead-gen platform.
Complimentary
Marketing Services
Done-for-you brand, social, print.
Free
Professional Headshots
Fresh brand asset, every year.
Jacksonville Housing Database
Local guides & market data.
Honest local intelligence for buyers, sellers, and movers. Sourced from RealMLS and NEFAR. Updated quarterly.
Family Guide
Best Jacksonville Neighborhoods for Families
Seven neighborhoods ranked. Schools, commute, prices, and trade-offs honestly compared.
Relocation
Moving to Jacksonville: The Honest Guide
Cost reality, neighborhood matching, weather, insurance, taxes, and the job market specifics.
Market Data
Jacksonville Housing Market 2026
Sold-to-list ratios, days on market, submarket breakdowns. Sourced from RealMLS, updated quarterly.
Buyer Education
The Hidden Costs of Buying in NEFL
CDD bonds, insurance, taxes, HOA fees. The full carrying-cost breakdown most buyers miss.
Affordability
Jacksonville Affordability Index 2026
Housing cost vs. income, compared to Tampa, Orlando, Miami. What buyers can actually afford.
FAQ
Jacksonville Housing FAQ
15 questions buyers and sellers actually ask. Sourced, concise answers updated quarterly.
Property Tax
Jacksonville Property Tax Guide 2026
Millage rates by county, Florida homestead exemption, Save Our Homes cap, and how to estimate your tax bill.
Flood Zones
Jacksonville Flood Zones Guide
What FEMA flood zones actually mean. AE, VE, X explained, plus how flood zone affects insurance and resale value.
The Tribe
Built in person.
On purpose.
National webinars don’t teach agents how to win in Northeast Florida. Rooms do.
Weekly Training
Led by Top 5% NE FL producers
Local Meetups
Real people, real conversations
JBJ #10 Celebration
$594M · 1,624 transaction sides
"The environment changes how you operate every single week. I'm in a room with people doing more, and thinking bigger."
Julius
Momentum Agent · Jacksonville, FL
★ The Tribe
Real agents. Real growth. Real words.
270+ agents. $3.5B+ in lifetime sales. These are the people doing the work and the reason they made the move.
After 18 years with another brokerage, joining Momentum changed the way I looked at my business. The light bulb went off when Brittany asked me how many past customers I had in my database and helped me realize the untapped potential I was sitting on.
Justin Timmons
Mandarin · 21 years experience
29 transactions · $12.1M
→
Momentum truly believes in collaboration, sharing knowledge, and helping one another grow. Instead of agents gatekeeping information or treating each other like competition, I wanted to be part of a brokerage that's different.
Heather Strazinsky
Ponte Vedra · Luxury & Relocation
45 transactions · $23.3M
→
I've doubled my business year over year and achieved financial freedom. After my second year, my husband was able to join me full-time because I was earning more in one quarter than he made in an entire year.
Lindsey Parham
East Palatka · Top Producer
70 transactions · $12.7M
→
I wanted to be around people who thought strategically about business, profitability, and long-term wealth. One conversation about how I was structured from a tax standpoint saved me over $20,000 in a year.
Donavan Arnold
Gainesville
$5–10M range
→
I do not regret joining Momentum. But I do regret not making the move sooner. I had outgrown the small boutique environment and knew I needed a higher-level, more agent-focused company that would sharpen my professionalism.
Beatrice Bredeson
Eagle Landing · Oakleaf
22 transactions · $12.4M
→
Momentum stood out way above the rest when I decided to shut down my family brokerage after 21 years. I wanted support, technology, and freedom to operate using the experience and skills I'd already earned.
Kirk Killebrew
West Beaches · Waterfront & Estate
26 years experience
→
Momentum gave me room to run my specialty without pushing me toward a cookie-cutter model. They don't try to make every agent fit the same mold. The support is real, the culture is positive with no drama, and they actually mean it when they say build your business your way.
Jim Armstrong
St. Augustine · Short Sales
Distressed property specialist
→
Jon and Brittany had a real vision to create a different kind of brokerage. They continue to raise the bar by striking lucrative outside partnerships that give us an edge in marketing and sales.
Amy Williams
Ft. Caroline · 350+ families served
Native Jacksonville Realtor
→
Momentum was built for today's market. Accessible leadership, a collaborative group of agents who actively support one another. Ideas are shared, strategies evolve quickly, and everyone is aligned on improving results.
Stephani Barnes
Mandarin · Listing Specialist
38 transactions · $12.1M
→
Considering a switch?
Compare brokerages honestly.
Direct head-to-head comparisons with the major Jacksonville options. Real numbers, real economics.
Bold City Best#1 Brokerage NE Florida
Top 10Gainesville & NE Florida
3 OfficesJacksonville · Gainesville · Ocala
JBJ Top 10Residential Brokerage 2023–2025
RealTrendsTop Mover · Top Independent 2024
250+Years Combined Agent Experience
Born in JacksonvilleLocally owned & operated since 2020
Resources & Guides
Honest answers, real data, no fluff.
In-depth guides for buyers, sellers, relocators, and agents. Updated quarterly with real NEFAR data.
For Buyers & Sellers
- Jacksonville Housing Market 2026Where prices are, where inventory sits, and what to expect.
- Best Neighborhoods in Jacksonville12 submarkets compared honestly, with real trade-offs.
- Moving to Jacksonville GuideCost of living, schools, weather, insurance reality.
- Jacksonville Inventory ReportMonths of supply by price band and submarket.
- Florida Housing Market Outlook9-metro statewide comparison and forecast.
For Real Estate Agents
- Best Real Estate Brokerage in JacksonvilleHonest comparison vs. KW, eXp, Compass, Coldwell, RE/MAX.
- Best Brokerage for New AgentsWhy most new agents fail and what actually helps.
- Best Low-Cap Brokerage in Jax10-year career math at $5M+ GCI production.
- Jacksonville Real Estate MentorshipWhat works vs. what's expensive disappointment.
- Best Brokerage for InvestorsInvestor-specific math + structural advantages.