MOMENTUM MARKET PULSE™Georgia · September 2026
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Momentum Realty
MOMENTUM MARKET PULSE™INDEPENDENT HOUSING RESEARCH
Georgia · Monthly Report

September 2026 Market Pulse

Jon Brooks
Jon Brooks
Co-Founder, Momentum Realty · Housing Market Analyst · jon@movewithmomentum.com
Georgia MLS · September 2026
Computed from closed records through 2026-10-07
Median sold · SF
$369,900-0.4%
monthly median
Same-home appreciation
+3.4%/yr
same home, bought 1-3 yrs ago
Days on market
36+5.9%
list → close, median
New contracts (September)
1,920-70.6%
pipeline thinning
Months of supply
n/a
buyer-leaning
Sold over list
13%+4.9%
buyer competition
58out of 100MARKET SCORE▮ August*: 61 ▼ 3

Balanced, firm · Cooling

A single 0-100 read of seller vs. buyer advantage, blending months of supply, days on market, the share selling over list, and the share of active listings cutting price. September: flat prices year over year, leading indicators softening. Down 3 points from August (61). *August is estimated from that month's closed sales with supply and price-cut inputs held at current readings; from next month, prior scores are the published ones.

Speed 72Over-list 44
Jon Brooks
Co-Founder, Momentum Realty · Housing Market Analyst
jon@movewithmomentum.com
Published October 7, 2026
by Momentum Housing Research
Georgia MLS data · closings through 2026-10-07
MOMENTUM MARKET PULSE™Georgia · September 2026
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Executive summary

The signature finding

Prices are rising more than the 0% median shows — the market is selling smaller, lower-end homes.

The median was $369,900 (-0.4% YoY), but the same house, sold twice, moved +3.4% a year. The gap is mix: the share of sales under $200K went 10%→11% and $600K+ went 19%→18%. Read $/sq ft (+0.8%) and same-home resales — not the median — for what a home is really doing.

$369,900
Median price — flat YoY
-71%
New contracts vs a year ago — the pipeline is thinning
n/a
Of current active listings have cut their price (point-in-time, as of 2026-10-07)

Five biggest surprises

MOMENTUM MARKET PULSE™Georgia · September 2026
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The market in eight charts

Median price · 25 years

Median price 25 years$146K$435K$723K$1.01M$370K22-0523-1124-0725-0325-1126-07
$369,900 — flat vs September 2025.

New contracts per month · leading indicator

New contracts per month03,0106,0219,0311,92021-1223-0524-0224-1125-0826-05
1,920 in September, -71% YoY — demand cooling before prices show it.

Appreciation — four measures

-0.4%Median (headline)+0.8%Median $/sq ft+0.6%Constant-mix+3.4%Same-home resales
Same homes rose +3.4%, not the -0% median. The gap is mix.

Median price change by county · YoY

+67.2%Muscogee+37.4%Baldwin+30.0%Rabun+28.9%Monroe
Gwinnett leads on volume; Muscogee leads on growth.

Days on market · 12 months

Days on market 12 months23d31d39d47d36d25-0925-1126-0126-0326-0526-0726-09
36 days — slower 5.9% than a year ago.

Share of sales by price tier · 25 years

2022202320242024202520262026<$200K$200-400K$400-600K$600K+
$600K+ is 18% of sales — the upmarket shift that moves the median.

Affordability · monthly payment for the median home

Monthly payment$1,879$1,946$2,014$2,082$1,95925-0925-1126-0126-0326-0526-0726-09
$1,959/mo at 6.95% (20% down, 30-yr), -0.4% YoY.

Share of closings over list price · 25 years

Sold over list, 25 years0%12%24%37%13%22-0523-1124-0725-0325-1126-07
13% of September closings sold over the original asking price.
MOMENTUM MARKET PULSE™Georgia · September 2026
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Neighborhood heat map (by ZIP)

Not enough ZIP-level closings in this feed for a reliable map this month.

MOMENTUM MARKET PULSE™Georgia · September 2026
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Demand & the contract pipeline

Active-under-contract and pending are tracked separately — AUC deals are contingent and can fall through; pending have cleared contingencies. The leading signal, new contracts, is down 70.6% YoY. And n/a of active listings have already cut price.

Single-family pipeline, September 2026

StageCountWhat it means
Active (available)39,672Listed, not under contract
Active under contractn/aContingent — still taking backups
Pendingn/aContingencies cleared — headed to closing
New under contract in September1,920By contract date — down 70.6% YoY
Months of supplyn/aActive ÷ monthly closings — buyer-leaning

Listings failing to sell — over time

Pull rate — % of listings expired or withdrawn · by year

Share of listings leaving the market without closing.

In September, n/a listings expired, were withdrawn or canceled against n/a closings — roughly a n/a pull rate. A modest failed-listing share: most homes that list are finding a buyer.

Median vs. "sold twice" — what's the difference?

The median just averages whatever happened to sell that month: if a wave of larger, higher-end homes closes, it jumps even if no single house gained. Sold twice finds the identical house that sold 1-3 years ago and again in the last 12 months and compares the two prices — since it is the same home both times, and the hold is short, that gap is comparable with the 12-month median change. This month: median -0.4% YoY vs same-home +3.4%/yr across 3,668 short-hold pairs.

MOMENTUM MARKET PULSE™Georgia · September 2026
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Rates & affordability

The 30-year fixed is about 6.95% (latest rate carried on our county pages), which puts the payment on the median single-family home at $1,959/month with 20% down, -0.4% from a year ago. Cash buyers were 20% of September closings, 41% of condos.

Rate: the figure our county scorecards carry (Freddie Mac PMMS via the national data lane). Payment: principal and interest only, 20% down, 30-year fixed.

What this means — for buyers & sellers

If you're buying

  • Move decisively on well-priced homes. 13% still sell over list and 36 days is the median wait.
  • Ask for concessions (rate buydowns, closing costs) — especially on new construction.
  • Don't wait for a crash. Same-home prices are still up ~3%; the market is steady.

If you're selling

  • Price correctly the first time. Homes that cut price sit; well-priced homes still go under contract in ~36 days.
  • Expect negotiation. 13% still sell over list, but the rest don't.
  • Condition matters more now. With buyers paying up, buyers pass on homes that need work.

By property type

Closed sales by property type, September 2026

TypeClosedMedianYoY$/sq ftDOMCash
Single-family6,310$369,900-0.4%$1743620%
Townhouse560$333,450+0.8%$1834515%
Condominium258$284,400+2.5%$2194741%
Condos are softest (+2.5% YoY, 47 days) and most cash-reliant (41%). New construction was 15% of single-family closings.
MOMENTUM MARKET PULSE™Georgia · September 2026
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New construction

New construction · share of single-family sales (12-mo rolling)

New construction share9%11%14%17%15%23-0824-0324-1025-0525-1226-07
Now ~15% of single-family sales.

About one in 7 single-family sales is a brand-new home. The engine is the rate-lock: owners holding low-rate mortgages won't sell, so resale supply stays choked and builders fill the vacuum — buying the demand with incentives. It is the mix-shift from another angle: the market is increasingly selling newer homes, not just bigger ones.

County breakdown

Single-family by county — "YoY" = year-over-year change in median price

CountyClosedMedianYoYvs 2022 peakDOMCash
Gwinnett551$425,000+0.0%—4015%
Fulton483$495,000+12.8%—3320%
Cobb463$445,000-0.9%—2520%
Dekalb392$370,700+6.1%—2717%
Cherokee253$470,000-6.9%—3228%
Henry234$341,950+0.6%—3413%
Paulding188$355,000+0.0%—4015%
Forsyth181$597,500-6.5%—4218%
Hall179$429,990-3.4%—4425%
Coweta178$411,600-3.3%—3219%
Clayton138$225,000-7.0%—2125%
Fayette123$525,000+0.3%—3318%
Median-price YoY swings on low volume in small counties. "vs 2022 peak" compares this month's median to each county's highest 2022 month.
MOMENTUM MARKET PULSE™Georgia · September 2026
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Price-band breakdown — sold, pending, active & new

All residential (single-family, condo & townhouse), Georgia MLS region, computed from individual records. Sold is bucketed by closed price; pending counts listings still under contract by the month they went under contract (by list price); active and new listings are the current snapshot by list price.

Sold listings — this month & year-to-date

Price band20262025%chgYTDYTD-1%chg
Under 100,000158173-8.7%14801483-0.2%
100,000-119,9997478-5.1%597570+4.7%
120,000-139,9999786+12.8%846808+4.7%
140,000-159,999120121-0.8%11141079+3.2%
160,000-179,999160196-18.4%14341457-1.6%
180,000-199,999182231-21.2%17321860-6.9%
200,000-249,999616738-16.5%61896364-2.7%
250,000-299,9999261081-14.3%90689108-0.4%
300,000-399,99918971991-4.7%1839018598-1.1%
400,000-499,99910441210-13.7%1128511087+1.8%
500,000-749,99911721295-9.5%1189511855+0.3%
750,000-999,999371435-14.7%40403927+2.9%
1,000,000+331344-3.8%34423121+10.3%
Totals71487979-10.4%7151271317+0.3%

Pending — contracts written in September still open

No pending snapshot.

Active listings — current for-sale inventory

Price bandCountShare
Under 100,0006561.7%
100,000-119,9992760.7%
120,000-139,9994521.1%
140,000-159,9995351.3%
160,000-179,9998062.0%
180,000-199,99910342.6%
200,000-249,99930997.8%
250,000-299,999435911.0%
300,000-399,999906722.9%
400,000-499,999618615.6%
500,000-749,999734518.5%
750,000-999,99928717.2%
1,000,000+29867.5%
Snapshot as of 2026-10-07 — 39,672 active residential listings.

New listings — came on market in September (still listed)

Price bandCountShare
Under 100,00000.0%
100,000-119,99900.0%
120,000-139,99900.0%
140,000-159,99900.0%
160,000-179,99900.0%
180,000-199,99900.0%
200,000-249,99900.0%
250,000-299,99900.0%
300,000-399,99900.0%
400,000-499,99900.0%
500,000-749,99900.0%
750,000-999,99900.0%
1,000,000+00.0%
0 listings with a September on-market date still active at the snapshot.
MOMENTUM MARKET PULSE™Georgia · September 2026
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The numbers — single-family reference

September 2026 (Georgia MLS region)

MetricSeptember 2026vs. September 2025vs. August 2026
Median sale price$369,900-0.4%-0.6%
Average sale price$456,621+0.0%-0.7%
Closed sales6,310-8.3%-8.2%
New contracts written1,920-70.6%-65.7%
Median days on market36+5.9%+9.1%
Median $/sq ft$174+0.8%-0.1%
Received vs. original list96.6%+0.1%-0.4%
Received vs. final list98.9%+0.1%-0.2%
Closed over list price13.1%+4.9%-5.8%
Cash share20.3%+3.4%+2.3%
Single-family, Georgia MLS region. Computed from 6,310 closed records, cleaned for entry errors. "New contracts" = closings by purchase-contract month plus contracts still pending. "Received vs. original list" vs the first asking price; the gap to final list is the pre-sale price cut.

Does the Score work? A 20-year back-test

We computed a closed-sales version of the Momentum Market Score every month back to 2005 (pace, over-list share and price-cut discipline), then measured what the median price actually did over the next six months. It bottomed at 0 in October 2022 and peaked at 66 in May 2024; today it reads 37.

Momentum Market Score · 2005–2026

Market score 2005-02448733922-0523-1124-0725-0325-1126-07
0 = deep buyer's market, 100 = frenzy.

What happened next · avg 6-mo price change by Score tier

-18.0%Buyer's market+1.7%Balanced-soft+0.3%Balanced-firm
Higher Score → stronger forward price growth, tier by tier. Correlation +0.24 across 37 monthly readings since 2005.
The live cover Score also blends months of supply and the active price-cut share, so the two differ slightly. Past performance is not a guarantee of future results.
MOMENTUM MARKET PULSE™Georgia · September 2026
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Momentum Forecast · next six months

Probability-weighted directional readings from this edition's leading indicators — new contracts (-70.6% YoY), active price cuts (n/a), days on market (up 5.9% YoY) and months of supply (n/a). The weights follow a fixed rule: an indicator moving strongly in one direction (10%+ YoY) is given 65/25/10; a moderate move 55/30/15; a weak or absent move 45/35/20. Each row sums to 100%.

Median priceheadline, YoY
● 65% Flat to slightly lower    ● 25% Down 2-4%    ● 10% Up 2%+
Days on marketmarket pace
● 55% Lengthening    ● 30% Flat    ● 15% Reverses
New contractsdemand, YoY
● 65% Still falling    ● 25% Stabilizing    ● 10% Reverses
● Most likely   ● Alternative   ● Tail risk    Directional model for discussion — not investment advice.

Methodology & the Momentum Market Pulse™

The Momentum Market Pulse™ is an independent monthly research product. All market figures are computed by Momentum Realty directly from individual Georgia MLS closed records (not a third-party dashboard), for single-family homes in the metro Atlanta and statewide region unless noted, cleaned for data-entry errors and de-duplicated by listing ID. Medians throughout. "Same-home appreciation" matches repeat sales of the same parcel across the 25-year archive: second sale in the trailing 12 months, first sale 1-3 years earlier so the figure is comparable with a 12-month median change (median annualized change); owners who bought 5+ years ago are reported separately. "Constant-mix" reweights this month's price-tier medians by last year's tier shares. "New contracts" count closings by purchase-contract month (estimated from on-market date plus days on market where the feed omits the contract date) plus contracts still pending at the snapshot; inventory stages are point-in-time as of the pull. "Failed to sell" counts listings that left the market expired, withdrawn or canceled against those that closed. The Market Score (0-100) equally weights months of supply, days on market, the share selling over list, and the share of active listings cutting price. Late-reported closings keep arriving for several weeks; the edition is refreshed in place. Aggregates only; no individual listing is identified. Listing data © 2026 Georgia MLS (GAMLS). Information is deemed reliable but is not guaranteed. Momentum Realty is a licensed Florida and Georgia brokerage; this report is market information, not an appraisal or investment advice. © 2026 Move With Momentum LLC · movewithmomentum.com · (904) 351-6461.

Every market, every month

Momentum publishes this same report for every MLS market we cover in Florida and Georgia. September 2026 editions: Northeast Florida · Central Florida · Palm Beaches · South Florida · Daytona Beach · Space Coast · Pensacola · Emerald Coast · Panama City · Southwest Florida · Florida Keys · Golden Isles. Find any city, county or ZIP at movewithmomentum.com/reports.