MOMENTUM MARKET PULSE™Panama City · September 2026
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Momentum Realty
MOMENTUM MARKET PULSE™INDEPENDENT HOUSING RESEARCH
Panama City · Monthly Report

September 2026 Market Pulse

Jon Brooks
Jon Brooks
Co-Founder, Momentum Realty · Housing Market Analyst · jon@movewithmomentum.com
Central Panhandle MLS · September 2026
Computed from closed records through 2026-10-07
Median sold · all
$320,000
monthly median
Same-home appreciation
n/a
insufficient pairs
Days on market
60
list → close, median
New contracts (September)
n/a
pipeline steady
Months of supply
n/a
buyer-leaning
Sold over list
8%
buyer competition
34out of 100MARKET SCORE▮ August*: 32 ▲ 2

Moderate buyer advantage · Steady

A single 0-100 read of seller vs. buyer advantage, blending months of supply, days on market, the share selling over list, and the share of active listings cutting price. September: unchanged prices year over year, leading indicators steady. Up 2 points from August (32). *August is estimated from that month's closed sales with supply and price-cut inputs held at current readings; from next month, prior scores are the published ones.

Speed 40Over-list 28
Jon Brooks
Co-Founder, Momentum Realty · Housing Market Analyst
jon@movewithmomentum.com
Published October 7, 2026
by Momentum Housing Research
Central Panhandle MLS data · closings through 2026-10-07
MOMENTUM MARKET PULSE™Panama City · September 2026
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Executive summary

The signature finding

More sales, prices unchanged — September in one line.

The median was $320,000 (n/a YoY) and $/sq ft n/a; Closings unchanged YoY; new contracts unchanged.

$320,000
Median price — unchanged YoY
n/a
New contracts vs a year ago — the pipeline is building
n/a
Of current active listings have cut their price (point-in-time, as of 2026-10-07)

Five biggest surprises

MOMENTUM MARKET PULSE™Panama City · September 2026
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The market in eight charts

Median price · 25 years

Median price 25 years$318K$326K$334K$342K$320K26-0526-0626-0726-0826-09
$320,000 — unchanged vs September 2025.

New contracts per month · leading indicator

n/a in September, n/a YoY — demand steady.

Appreciation — four measures

Constant-mix reweights this month by the prior year price tiers.

Median price change by county · YoY

Bay leads on volume; Bay leads on growth.

Days on market · 12 months

Days on market 12 months48d53d58d63d60d26-0526-0626-0726-0826-09
60 days — unchanged than a year ago.

Share of sales by price tier · 25 years

20262026202620262026<$200K$200-400K$400-600K$600K+
$600K+ is 12% of sales — the upmarket shift that moves the median.

Affordability · monthly payment for the median home

Monthly payment$1,684$1,726$1,769$1,811$1,69526-0526-0626-0726-0826-09
$1,695/mo at 6.95% (20% down, 30-yr), YoY.

Share of closings over list price · 25 years

Sold over list, 25 years6%7%8%9%8%26-0526-0626-0726-0826-09
8% of September closings sold over the original asking price.
MOMENTUM MARKET PULSE™Panama City · September 2026
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Neighborhood heat map (by ZIP)

32409 - 40 days32401 - 35 days32446 - 50 days32404 - 72 days32408 - 74 days32456 - 109 days32428 - 48 days32466 - 46 days32407 - 61 days32444 - 48 days32405 - 54 days32413 - 73 days32425 - 43 days32459 - 52 days3240932401324463240432408324563242832466324073244432405324133242532459Faster ← slower to sell (days on market)35d109d+

Where homes sell fastest · All residential, July 2026–September 2026

Every ZIP in the Central Panhandle MLS footprint with 15+ all residential closings in the last three months, shaded by days on market — deep teal is fastest, amber slowest. Panama City ZIPs run hot; Port St Joe is the slow end.

Hottest — fastest & most competitive

ZIP · citySalesDOMOverMedian
32401 · Panama City83357%$240,000
32409 · Southport744012%$379,900
32425 · Bonifay174312%$220,000
32466 · Youngstown254628%$289,990
32428 · Chipley1064811%$237,444
32444 · Lynn Haven78486%$329,000
32446 · Marianna315013%$256,250

Coolest — slowest to sell

ZIP · citySalesDOMOverMedian
32456 · Port St Joe1001097%$477,450
32408 · Panama City Beach231745%$395,000
32413 · Panama City Beach277735%$427,000
32404 · Panama City310726%$293,740
32407 · Panama City Beach185615%$365,000
32405 · Panama City114548%$291,085
32459 · Santa Rosa Beach24520%$673,450
ZIP boundaries: U.S. Census ZCTA. Tables cover ZIPs with ≥15 all residential closings in the trailing three months.
MOMENTUM MARKET PULSE™Panama City · September 2026
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Demand & the contract pipeline

Active-under-contract and pending are tracked separately — AUC deals are contingent and can fall through; pending have cleared contingencies. The leading signal, new contracts, is unchanged YoY. And n/a of active listings have already cut price.

All residential pipeline, September 2026

StageCountWhat it means
Active (available)n/aListed, not under contract
Active under contractn/aContingent — still taking backups
Pendingn/aContingencies cleared — headed to closing
New under contract in Septembern/aBy contract date — unchanged YoY
Months of supplyn/aActive ÷ monthly closings — buyer-leaning

Listings failing to sell — over time

Pull rate — % of listings expired or withdrawn · by year

Share of listings leaving the market without closing.

In September, n/a listings expired, were withdrawn or canceled against n/a closings — roughly a n/a pull rate. A modest failed-listing share: most homes that list are finding a buyer.

Median vs. "sold twice" — what's the difference?

The median just averages whatever happened to sell that month: if a wave of larger, higher-end homes closes, it jumps even if no single house gained. Sold twice finds the identical house that sold 1-3 years ago and again in the last 12 months and compares the two prices — since it is the same home both times, and the hold is short, that gap is comparable with the 12-month median change.

MOMENTUM MARKET PULSE™Panama City · September 2026
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Rates & affordability

The 30-year fixed is about 6.95% (latest rate carried on our county pages), which puts the payment on the median all residential home at $1,695/month with 20% down. Cash buyers were n/a of September closings.

Rate: the figure our county scorecards carry (Freddie Mac PMMS via the national data lane). Payment: principal and interest only, 20% down, 30-year fixed.

What this means — for buyers & sellers

If you're buying

  • Move decisively on well-priced homes. 8% still sell over list and 60 days is the median wait.
  • Ask for concessions (rate buydowns, closing costs) — especially on new construction.
  • Don't wait for a crash. Same-home prices are unchanged; the market is steady.

If you're selling

  • Price correctly the first time. Homes that cut price sit; well-priced homes still go under contract in ~60 days.
  • Expect negotiation. 8% still sell over list, but the rest don't.
  • Condition matters more now. With buyers paying up, buyers pass on homes that need work.

By property type

Closed sales by property type, September 2026

This feed does not carry a property sub-type on closed records.

New construction was 27% of all residential closings.
MOMENTUM MARKET PULSE™Panama City · September 2026
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New construction

New construction · share of all residential sales (12-mo rolling)

Not enough history.

About one in 4 all residential sales is a brand-new home. The engine is the rate-lock: owners holding low-rate mortgages won't sell, so resale supply stays choked and builders fill the vacuum — buying the demand with incentives. It is the mix-shift from another angle: the market is increasingly selling newer homes, not just bigger ones.

County breakdown

All residential by county — "YoY" = year-over-year change in median price

CountyClosedMedianYoYvs 2022 peakDOMCash
Bay426$335,000——64n/a
Washington39$227,000——32n/a
Jackson28$205,450——46n/a
Gulf27$454,900——124n/a
Walton20$552,250——33n/a
Holmes11$255,000——43n/a
Okaloosa7$260,000——92n/a
Calhoun6$267,500——98n/a
Median-price YoY swings on low volume in small counties. "vs 2022 peak" compares this month's median to each county's highest 2022 month.
MOMENTUM MARKET PULSE™Panama City · September 2026
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Price-band breakdown — sold, pending, active & new

All residential (single-family, condo & townhouse), Central Panhandle MLS region, computed from individual records. Sold is bucketed by closed price; pending counts listings still under contract by the month they went under contract (by list price); active and new listings are the current snapshot by list price.

Sold listings — this month & year-to-date

Price band20262025%chgYTDYTD-1%chg
Under 100,000150—790—
100,000-119,99960—300—
120,000-139,999110—460—
140,000-159,999140—670—
160,000-179,999210—950—
180,000-199,999200—1070—
200,000-249,999650—3550—
250,000-299,999990—5060—
300,000-399,9991360—7290—
400,000-499,999650—4140—
500,000-749,999780—4390—
750,000-999,999200—1240—
1,000,000+220—1300—
Totals5720—31210—

Pending — contracts written in September still open

No pending snapshot.

Active listings — current for-sale inventory

No active snapshot.

Snapshot as of 2026-10-07 — 0 active residential listings.

New listings — came on market in September (still listed)

No active snapshot.

0 listings with a September on-market date still active at the snapshot.
MOMENTUM MARKET PULSE™Panama City · September 2026
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The numbers — all residential reference

September 2026 (Central Panhandle MLS region)

MetricSeptember 2026vs. September 2025vs. August 2026
Median sale price$320,000—-0.6%
Average sale price$399,081—+2.7%
Closed sales572—-4.8%
New contracts writtenn/a——
Median days on market60—-3.2%
Median $/sq ftn/a——
Received vs. original list94.7%—+0.7%
Received vs. final listn/a——
Closed over list price8.4%—+2.4%
Cash sharen/a——
All residential, Central Panhandle MLS region. Computed from 572 closed records, cleaned for entry errors. "New contracts" = closings by purchase-contract month plus contracts still pending. "Received vs. original list" vs the first asking price; the gap to final list is the pre-sale price cut.

Does the Score work? A 20-year back-test

We computed a closed-sales version of the Momentum Market Score every month back to 2005 (pace, over-list share and price-cut discipline), then measured what the median price actually did over the next six months. It bottomed at 15 in October 2026 and peaked at 27 in May 2026; today it reads 15.

Momentum Market Score · 2005–2026

0 = deep buyer's market, 100 = frenzy.

What happened next · avg 6-mo price change by Score tier

Higher Score → stronger forward price growth, tier by tier.
The live cover Score also blends months of supply and the active price-cut share, so the two differ slightly. Past performance is not a guarantee of future results.
MOMENTUM MARKET PULSE™Panama City · September 2026
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Momentum Forecast · next six months

Probability-weighted directional readings from this edition's leading indicators — new contracts (n/a YoY), active price cuts (n/a), days on market (unchanged YoY) and months of supply (n/a). The weights follow a fixed rule: an indicator moving strongly in one direction (10%+ YoY) is given 65/25/10; a moderate move 55/30/15; a weak or absent move 45/35/20. Each row sums to 100%.

Median priceheadline, YoY
● 50% Flat, within 2%    ● 30% Up 2%+    ● 20% Down 2%+
● Most likely   ● Alternative   ● Tail risk    Directional model for discussion — not investment advice.

Methodology & the Momentum Market Pulse™

The Momentum Market Pulse™ is an independent monthly research product. All market figures are computed by Momentum Realty directly from individual Central Panhandle MLS closed records (not a third-party dashboard), for all residential homes in the Bay County and surrounding counties region unless noted, cleaned for data-entry errors and de-duplicated by listing ID. Medians throughout. "Same-home appreciation" matches repeat sales of the same parcel across the 25-year archive: second sale in the trailing 12 months, first sale 1-3 years earlier so the figure is comparable with a 12-month median change (median annualized change); owners who bought 5+ years ago are reported separately. "Constant-mix" reweights this month's price-tier medians by last year's tier shares. "New contracts" count closings by purchase-contract month (estimated from on-market date plus days on market where the feed omits the contract date) plus contracts still pending at the snapshot; inventory stages are point-in-time as of the pull. "Failed to sell" counts listings that left the market expired, withdrawn or canceled against those that closed. The Market Score (0-100) equally weights months of supply, days on market, the share selling over list, and the share of active listings cutting price. Late-reported closings keep arriving for several weeks; the edition is refreshed in place. Aggregates only; no individual listing is identified. Listing information provided by the Central Panhandle Association of REALTORS®. Information is deemed reliable but not guaranteed by the MLS to be accurate. Momentum Realty is a licensed Florida and Georgia brokerage; this report is market information, not an appraisal or investment advice. © 2026 Move With Momentum LLC · movewithmomentum.com · (904) 351-6461.

Every market, every month

Momentum publishes this same report for every MLS market we cover in Florida and Georgia. September 2026 editions: Northeast Florida · Central Florida · Palm Beaches · South Florida · Daytona Beach · Space Coast · Pensacola · Emerald Coast · Southwest Florida · Florida Keys · Golden Isles · Georgia. Find any city, county or ZIP at movewithmomentum.com/reports.