Georgia Housing Data · Market Scorecard

Cobb County housing scorecard.

As of 2026-09-24, in Cobb County, the typical home is worth $421,599; up about 3.6% a year over five years; typical rent is about $1,764 a month; the Momentum Market Score is 40/100 (pricey against incomes with thin buyer leverage). Data from Zillow, Realtor.com, the U.S. Census and Citizens Property Insurance; scores by Momentum Realty.

Everything the paid data sites charge for, free and built for Georgia: home value, rent, cap rate, 5-year growth, price versus incomes, overvaluation and our 0 to 100 Momentum Market Score.

Sources: Zillow Research, Realtor.com, U.S. Census, Freddie Mac/FRED. Score by Momentum Realty (methodology).
Updated 2026-09-24
40/ 100
Momentum Market Score
#109of 152 Georgia counties for buyer value
Seller-favored
Cobb County is pricey against incomes with thin buyer leverage.

The typical home costs about 4.27 times the local median income, about 12.3% richer than the Georgia norm, so value is stretched here. Gross rent yield is around 5.02%. Values are up roughly 3.6% a year over the last five years. Owning the typical home at today's 6.95% 30-year rate takes about 27.1% of a median income in principal and interest, the affordability squeeze in one number. About 31.6% of listings have cut their price.

Cobb County housing market, in one paragraph

As of 2026-09-24, in Cobb County, the typical home is worth $421,599; up about 3.6% a year over five years; typical rent is about $1,764 a month; the Momentum Market Score is 40/100 (pricey against incomes with thin buyer leverage); the market looks about 12% overvalued. Data from Zillow, Realtor.com, the U.S. Census and Citizens Property Insurance; scores by Momentum Realty.

$421,599
Home value
1yr -1.9%
3.6%
5yr growth/yr
ZHVI CAGR
$1,764
Median rent
monthly (ZORI)
5.02%
Cap rate
gross yield
4.27x
Price to income
value vs incomes
+12.3%
Over/undervalued
vs FL norm
27.1%
Affordability
income to own/yr
53
Days on market
median (Realtor)
31.6%
Price cuts
share of listings
$98,712
Median income
household (Census)
769,152
Population
Census ACS
960
New listings
last month

Typical home value, last 13 months

Ten years ago the typical home here was about $230,515; today it is $421,599.

Quick answers: is now a good time to buy in Cobb County, is it overvalued, and more.

Run the numbers for Cobb County: true monthly cost · rental underwrite · insurance check · property tax · compare vs another county.

What drives the score

Cheapness vs income32
Price-cut leverage89
Inventory growth33
Affordability32
Rent yield7

Each bar is this county ranked against every other Georgia county (0 = lowest, 100 = highest) on that input, then weighted into the score. Higher overall = more buyer value and leverage. See the full methodology.

Momentum scores for Cobb

Three composite reads, each built from the labeled components below it (0 = lowest in Georgia, 100 = highest). Every input is public and the formula is published, unlike the paywalled black-box versions elsewhere.

53/ 100
Long-Term Growth Score
Average

10-year upside from appreciation, incomes, demographics, affordability and valuation.

Long-term appreciation37
Wealth / income97
Demographic growth59
Affordability32
Valuation32
31/ 100
Investor Score
Below average

Rental-investor attractiveness from yield, rent growth, appreciation, demographics and valuation.

Long-term appreciation37
Cap rate7
Demographic growth59
Rent growth31
Valuation32
44/ 100
Price Momentum
Below average

Near-term price direction signal from recent appreciation, days on market, inventory and price cuts. A momentum read, not a guaranteed forecast.

Recent appreciation7
Days on market93
Inventory67
Price cuts12
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Housing stock and economy in Cobb

67.0%
Homeownership
owner-occupied
33.0%
Renter share
renter-occupied
5.8%
Vacancy rate
vacant units
71.6%
Mortgaged homes
of owner units
50.4%
College degree
workforce, bachelor's+
21.1%
Remote work
work from home
311,556
Housing units
total (Census)

Housing tenure, vacancy, financing, education and remote work. Source: U.S. Census Bureau, American Community Survey 5-Year. These figures describe the housing stock and economy of an area, not its residents. Momentum Realty does not steer buyers or sellers and complies fully with the Fair Housing Act.

ZIP-level scorecards in Cobb County

Zoom in from the county to any ZIP for its own home value, cap rate, overvaluation and buyer-value score (17 scored ZIP codes, highest score first):

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Common questions

Is Cobb County a buyer's or seller's market?

By our Momentum Market Score, Cobb County reads seller-favored (40 out of 100), meaning it is pricey against incomes with thin buyer leverage. The score blends value versus local incomes, price cuts, inventory growth, affordability and rent yield.

How much is a home worth in Cobb County?

The typical home value is $421,599 (Zillow Home Value Index, 2026-09-24), up about 3.6% a year over the last five years.

Is Cobb County housing overvalued or undervalued?

On price versus the local long-term trend and incomes, Cobb County looks about 12% overvalued, with a price-to-income ratio of 4.27x. Overvaluation compares the current typical value to its own historical relationship with local income, not to other markets.

How much is homeowners insurance in Cobb County?

Insurance costs in Cobb County vary widely by home. Citizens is Georgia's insurer of last resort, so its county average is a realistic floor; private quotes vary by roof age, elevation and flood zone. Insurance is now one of the largest line items in a Georgia housing budget.

Is Cobb County a good place to invest in rental property?

The gross rent yield (cap-rate proxy) in Cobb County is about 5.02%, on a typical home value of $421,599 and typical rent near $1,764 a month. Run the full numbers, including taxes and insurance, in our Georgia investment property calculator.

Where does this data come from?

Home values and rent are from Zillow Research, days on market and listings from Realtor.com, income and population from the U.S. Census, mortgage rates from Freddie Mac via FRED, and insurance from Citizens Property Insurance. Derived metrics and the Momentum Market Score are computed by Momentum Realty with a published methodology.

Data: Zillow Research (home value, rent), Realtor.com (days on market, listings), U.S. Census Bureau ACS (income, population), and Freddie Mac 30-Year Fixed Rate Mortgage Average [MORTGAGE30US] via FRED (rate). Momentum Market Score and derived metrics computed by Momentum Realty.

Thinking about Cobb County?

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