Georgia Housing Data · Market Scorecard

Franklin County housing scorecard.

As of 2026-09-24, in Franklin County, the typical home is worth $285,968; up about 5.7% a year over five years; the Momentum Market Score is 41/100 (pricey against incomes with thin buyer leverage); the market looks about 44% overvalued. Data from Zillow, Realtor.com, the U.S. Census and Citizens Property Insurance; scores by Momentum Realty.

Everything the paid data sites charge for, free and built for Georgia: home value, rent, cap rate, 5-year growth, price versus incomes, overvaluation and our 0 to 100 Momentum Market Score.

Sources: Zillow Research, Realtor.com, U.S. Census, Freddie Mac/FRED. Score by Momentum Realty (methodology).
Updated 2026-09-24
41/ 100
Momentum Market Score
#105of 152 Georgia counties for buyer value
Seller-favored
Franklin County is pricey against incomes with thin buyer leverage.

The typical home costs about 5.47 times the local median income, about 43.9% richer than the Georgia norm, so value is stretched here. Values are up roughly 5.7% a year over the last five years. Owning the typical home at today's 6.95% 30-year rate takes about 34.8% of a median income in principal and interest, the affordability squeeze in one number. About 28.4% of listings have cut their price.

Franklin County housing market, in one paragraph

As of 2026-09-24, in Franklin County, the typical home is worth $285,968; up about 5.7% a year over five years; the Momentum Market Score is 41/100 (pricey against incomes with thin buyer leverage); the market looks about 44% overvalued. Data from Zillow, Realtor.com, the U.S. Census and Citizens Property Insurance; scores by Momentum Realty.

$285,968
Home value
1yr +2.6%
5.7%
5yr growth/yr
ZHVI CAGR
n/a
Median rent
monthly (ZORI)
n/a
Cap rate
gross yield
5.47x
Price to income
value vs incomes
+43.9%
Over/undervalued
vs FL norm
34.8%
Affordability
income to own/yr
72
Days on market
median (Realtor)
28.4%
Price cuts
share of listings
$52,264
Median income
household (Census)
23,840
Population
Census ACS
36
New listings
last month

Typical home value, last 13 months

Ten years ago the typical home here was about $121,504; today it is $285,968.

Quick answers: is now a good time to buy in Franklin County, is it overvalued, and more.

Run the numbers for Franklin County: true monthly cost · rental underwrite · insurance check · property tax · compare vs another county.

What drives the score

Cheapness vs income7
Price-cut leverage67
Inventory growth93
Affordability7

Each bar is this county ranked against every other Georgia county (0 = lowest, 100 = highest) on that input, then weighted into the score. Higher overall = more buyer value and leverage. See the full methodology.

Momentum scores for Franklin

Three composite reads, each built from the labeled components below it (0 = lowest in Georgia, 100 = highest). Every input is public and the formula is published, unlike the paywalled black-box versions elsewhere.

51/ 100
Long-Term Growth Score
Average

10-year upside from appreciation, incomes, demographics, affordability and valuation.

Long-term appreciation94
Wealth / income36
Demographic growth73
Affordability7
Valuation7
63/ 100
Investor Score
Above average

Rental-investor attractiveness from yield, rent growth, appreciation, demographics and valuation.

Long-term appreciation94
Demographic growth73
Valuation7
35/ 100
Price Momentum
Below average

Near-term price direction signal from recent appreciation, days on market, inventory and price cuts. A momentum read, not a guaranteed forecast.

Recent appreciation49
Days on market49
Inventory7
Price cuts32
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Housing stock and economy in Franklin

76.1%
Homeownership
owner-occupied
23.9%
Renter share
renter-occupied
18.5%
Vacancy rate
vacant units
40.3%
Mortgaged homes
of owner units
16.9%
College degree
workforce, bachelor's+
8.6%
Remote work
work from home
10,767
Housing units
total (Census)

Housing tenure, vacancy, financing, education and remote work. Source: U.S. Census Bureau, American Community Survey 5-Year. These figures describe the housing stock and economy of an area, not its residents. Momentum Realty does not steer buyers or sellers and complies fully with the Fair Housing Act.

ZIP-level scorecards in Franklin County

Zoom in from the county to any ZIP for its own home value, cap rate, overvaluation and buyer-value score (3 scored ZIP codes, highest score first):

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Common questions

Is Franklin County a buyer's or seller's market?

By our Momentum Market Score, Franklin County reads seller-favored (41 out of 100), meaning it is pricey against incomes with thin buyer leverage. The score blends value versus local incomes, price cuts, inventory growth, affordability and rent yield.

How much is a home worth in Franklin County?

The typical home value is $285,968 (Zillow Home Value Index, 2026-09-24), up about 5.7% a year over the last five years.

Is Franklin County housing overvalued or undervalued?

On price versus the local long-term trend and incomes, Franklin County looks about 44% overvalued, with a price-to-income ratio of 5.47x. Overvaluation compares the current typical value to its own historical relationship with local income, not to other markets.

How much is homeowners insurance in Franklin County?

Insurance costs in Franklin County vary widely by home. Citizens is Georgia's insurer of last resort, so its county average is a realistic floor; private quotes vary by roof age, elevation and flood zone. Insurance is now one of the largest line items in a Georgia housing budget.

Is Franklin County a good place to invest in rental property?

Rental math in Franklin County depends on the specific property. Run the full numbers, including taxes and insurance, in our Georgia investment property calculator.

Where does this data come from?

Home values and rent are from Zillow Research, days on market and listings from Realtor.com, income and population from the U.S. Census, mortgage rates from Freddie Mac via FRED, and insurance from Citizens Property Insurance. Derived metrics and the Momentum Market Score are computed by Momentum Realty with a published methodology.

Data: Zillow Research (home value, rent), Realtor.com (days on market, listings), U.S. Census Bureau ACS (income, population), and Freddie Mac 30-Year Fixed Rate Mortgage Average [MORTGAGE30US] via FRED (rate). Momentum Market Score and derived metrics computed by Momentum Realty.

Thinking about Franklin County?

A score is the 30,000-foot view. We live here. Talk to the founders about what the number means for a specific neighborhood, street, or budget.

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