Georgia Housing Data · Market Scorecard

Hall County housing scorecard.

As of 2026-09-24, in Hall County, the typical home is worth $387,290; up about 4.7% a year over five years; typical rent is about $1,691 a month; the Momentum Market Score is 37/100 (pricey against incomes with thin buyer leverage). Data from Zillow, Realtor.com, the U.S. Census and Citizens Property Insurance; scores by Momentum Realty.

Everything the paid data sites charge for, free and built for Georgia: home value, rent, cap rate, 5-year growth, price versus incomes, overvaluation and our 0 to 100 Momentum Market Score.

Sources: Zillow Research, Realtor.com, U.S. Census, Freddie Mac/FRED. Score by Momentum Realty (methodology).
Updated 2026-09-24
37/ 100
Momentum Market Score
#122of 152 Georgia counties for buyer value
Seller-favored
Hall County is pricey against incomes with thin buyer leverage.

The typical home costs about 5.0 times the local median income, about 31.6% richer than the Georgia norm, so value is stretched here. Gross rent yield is around 5.24%. Values are up roughly 4.7% a year over the last five years. Owning the typical home at today's 6.95% 30-year rate takes about 31.8% of a median income in principal and interest, the affordability squeeze in one number. About 32.5% of listings have cut their price.

Hall County housing market, in one paragraph

As of 2026-09-24, in Hall County, the typical home is worth $387,290; up about 4.7% a year over five years; typical rent is about $1,691 a month; the Momentum Market Score is 37/100 (pricey against incomes with thin buyer leverage); the market looks about 32% overvalued. Data from Zillow, Realtor.com, the U.S. Census and Citizens Property Insurance; scores by Momentum Realty.

$387,290
Home value
1yr -1.3%
4.7%
5yr growth/yr
ZHVI CAGR
$1,691
Median rent
monthly (ZORI)
5.24%
Cap rate
gross yield
5.0x
Price to income
value vs incomes
+31.6%
Over/undervalued
vs FL norm
31.8%
Affordability
income to own/yr
64
Days on market
median (Realtor)
32.5%
Price cuts
share of listings
$77,430
Median income
household (Census)
208,395
Population
Census ACS
308
New listings
last month

Typical home value, last 13 months

Ten years ago the typical home here was about $197,048; today it is $387,290.

Quick answers: is now a good time to buy in Hall County, is it overvalued, and more.

Run the numbers for Hall County: true monthly cost · rental underwrite · insurance check · property tax · compare vs another county.

What drives the score

Cheapness vs income13
Price-cut leverage93
Inventory growth54
Affordability13
Rent yield11

Each bar is this county ranked against every other Georgia county (0 = lowest, 100 = highest) on that input, then weighted into the score. Higher overall = more buyer value and leverage. See the full methodology.

Momentum scores for Hall

Three composite reads, each built from the labeled components below it (0 = lowest in Georgia, 100 = highest). Every input is public and the formula is published, unlike the paywalled black-box versions elsewhere.

54/ 100
Long-Term Growth Score
Average

10-year upside from appreciation, incomes, demographics, affordability and valuation.

Long-term appreciation57
Wealth / income83
Demographic growth77
Affordability13
Valuation13
39/ 100
Investor Score
Below average

Rental-investor attractiveness from yield, rent growth, appreciation, demographics and valuation.

Long-term appreciation57
Cap rate11
Demographic growth77
Rent growth48
Valuation13
34/ 100
Price Momentum
Below average

Near-term price direction signal from recent appreciation, days on market, inventory and price cuts. A momentum read, not a guaranteed forecast.

Recent appreciation10
Days on market73
Inventory46
Price cuts6
Georgia Housing Pulse

Get the data, not the hype — free monthly

One email a month: fresh scores, price cuts and migration shifts across Georgia, plus the moment Hall moves. No spam, unsubscribe anytime.

Free housing data from Momentum Realty · Zillow, Realtor.com, Census & FRED sources.

Housing stock and economy in Hall

68.9%
Homeownership
owner-occupied
31.1%
Renter share
renter-occupied
10.1%
Vacancy rate
vacant units
61.5%
Mortgaged homes
of owner units
26.7%
College degree
workforce, bachelor's+
10.9%
Remote work
work from home
79,233
Housing units
total (Census)

Housing tenure, vacancy, financing, education and remote work. Source: U.S. Census Bureau, American Community Survey 5-Year. These figures describe the housing stock and economy of an area, not its residents. Momentum Realty does not steer buyers or sellers and complies fully with the Fair Housing Act.

ZIP-level scorecards in Hall County

Zoom in from the county to any ZIP for its own home value, cap rate, overvaluation and buyer-value score (10 scored ZIP codes, highest score first):

Go deeper

Compare nearby counties:

Embed this Hall County snapshot on your site (free)

Free to embed with attribution. Paste this where you want the live widget:

The widget updates automatically as our data refreshes and links back to this scorecard.

Common questions

Is Hall County a buyer's or seller's market?

By our Momentum Market Score, Hall County reads seller-favored (37 out of 100), meaning it is pricey against incomes with thin buyer leverage. The score blends value versus local incomes, price cuts, inventory growth, affordability and rent yield.

How much is a home worth in Hall County?

The typical home value is $387,290 (Zillow Home Value Index, 2026-09-24), up about 4.7% a year over the last five years.

Is Hall County housing overvalued or undervalued?

On price versus the local long-term trend and incomes, Hall County looks about 32% overvalued, with a price-to-income ratio of 5.0x. Overvaluation compares the current typical value to its own historical relationship with local income, not to other markets.

How much is homeowners insurance in Hall County?

Insurance costs in Hall County vary widely by home. Citizens is Georgia's insurer of last resort, so its county average is a realistic floor; private quotes vary by roof age, elevation and flood zone. Insurance is now one of the largest line items in a Georgia housing budget.

Is Hall County a good place to invest in rental property?

The gross rent yield (cap-rate proxy) in Hall County is about 5.24%, on a typical home value of $387,290 and typical rent near $1,691 a month. Run the full numbers, including taxes and insurance, in our Georgia investment property calculator.

Where does this data come from?

Home values and rent are from Zillow Research, days on market and listings from Realtor.com, income and population from the U.S. Census, mortgage rates from Freddie Mac via FRED, and insurance from Citizens Property Insurance. Derived metrics and the Momentum Market Score are computed by Momentum Realty with a published methodology.

Data: Zillow Research (home value, rent), Realtor.com (days on market, listings), U.S. Census Bureau ACS (income, population), and Freddie Mac 30-Year Fixed Rate Mortgage Average [MORTGAGE30US] via FRED (rate). Momentum Market Score and derived metrics computed by Momentum Realty.

Thinking about Hall County?

A score is the 30,000-foot view. We live here. Talk to the founders about what the number means for a specific neighborhood, street, or budget.

Talk to the founders
Talk to a Specialist