Glossary · Market Metrics

Days on Market

Florida Real Estate Glossary entry. Definition, examples, and how this term applies to NE Florida transactions.

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Definition
Days on Market (DOM) measures how long a home listing has been actively for sale before going under contract. The Jacksonville metro median DOM in 2026 is approximately 64 days. DOM under 30 days signals strong demand and limited inventory. DOM over 90 days typically signals overpricing relative to the local market.

What DOM measures

Days on Market is the number of calendar days a property listing has been active in the MLS without going under contract. The clock starts the day the listing goes live and stops the day a contract is signed. If a contract falls through and the home returns to active status, MLS practices vary: some markets restart the clock, others continue from the original list date. Jacksonville's NEFAR RealMLS typically restarts after a contract failure unless the relist happens within 14 days.

Jacksonville's current numbers

Jacksonville's metro-wide median DOM was 64 days as of May 2026, with an average of 72 days. Both figures have nearly doubled from the 2022 peak when median DOM bottomed at 18 days and average at 24 days. The shift reflects rebalancing inventory — supply has grown 3.7x while demand has cooled with higher mortgage rates. DOM in the low double digits is no longer normal.

Variation by price band

DOM varies substantially by price band within Jacksonville. Sub-$300K homes median DOM is approximately 38 days. $300K-$450K is around 54 days. $450K-$700K runs 71 days. $700K-$1M extends to 89 days. Over $1M typically sits at 110+ days. Higher-priced segments take longer because the buyer pool is smaller and more selective. This is normal, not a sign of weakness in the luxury market.

Variation by submarket

Mandarin and Fleming Island typically run lower (median 52-58 days) reflecting steady family-buyer demand. Riverside-Avondale runs 48-55 days for character homes. Ponte Vedra has the highest DOM in the metro at 95-110 days reflecting the larger luxury segment. The Beaches (Jax Beach, Atlantic Beach, Neptune Beach) range 65-78 days. Generic 'how long do homes sit in Jacksonville' questions can't be answered without specifying the submarket and price range.

DOM vs. pricing signal

High DOM relative to neighborhood norms almost always signals overpricing rather than unwanted property. A home priced 5-8% above realistic market typically sits for 90+ days before either reducing or expiring. A correctly priced home in the same neighborhood typically goes under contract in 30-45 days. When buyers see high DOM, they reasonably wonder what's wrong. The most common answer: nothing, except the price.

Common questions.

What is a good Days on Market in Jacksonville?
In 2026, anything under 45 days indicates a healthy listing with appropriate pricing in Jacksonville. 45-70 days is normal for the current market. 70-90 days suggests pricing adjustment may be needed. Over 90 days typically signals the home is priced 5-8% above realistic market value.
How is Days on Market calculated?
DOM is calculated as the number of calendar days between when a property listing goes active in the MLS and when it goes under contract (pending). The clock typically pauses when the listing is withdrawn and resumes when it returns active, though MLS practices vary. NEFAR RealMLS restarts the clock for relists after a contract failure if the gap exceeds 14 days.
Is Days on Market the same as time-on-market?
Yes, they're synonymous in most contexts. Some MLSs distinguish between Cumulative Days on Market (total across all listing periods) and current Days on Market (just the current active listing period). Always confirm which figure is being cited, especially for properties that have been previously listed.
Has Jacksonville's Days on Market increased?
Substantially. Jacksonville's median DOM grew from approximately 18 days at the 2022 trough to approximately 64 days in May 2026. The average DOM grew from 24 to 72. This 3-4x increase reflects rebalancing inventory and slower buyer activity. DOM is now closer to historic normal levels rather than the artificial lows of 2021-2022.
Where is DOM lowest in Jacksonville?
Sub-$300K homes have the lowest DOM at approximately 38 days median, indicating tight inventory in entry-level price points. Mandarin, Fleming Island, and Westside neighborhoods consistently show DOM below the metro median. Higher-priced submarkets and luxury segments have substantially longer DOM, which is normal rather than concerning.

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