Seller's Market · 77/100as of June 21, 2026
Here is where the RiverTown market stands this month, with the latest verified development news and the Momentum score, all in one place.
Market snapshot
Median sale price by year
RiverTown is currently a seller's market, with a median sold price around $537K. Right now homes are taking about 54 days to sell, and there is roughly 2.1 months of supply. Prices are down about 4% over the past year, though values remain up about 120% since 2012.
Source: realMLS listing and sales data, as of June 21, 2026.
Development Momentum
RiverTown has a Development Momentum score of 59 out of 100 (Active), based on 6 verified development items in the last 12 months. It measures the velocity of approved, funded, and opening projects nearby, and is distinct from market price. How this is scored.
What is happening near RiverTown
- March 10, 2026County breaks ground on $23.8 million Greenbriar Park and Library. St. Johns County held a March 10, 2026 groundbreaking for Greenbriar Park and Library at 505 Rally Road, a $23.8 million project that is the third of four sites in the county's regional park initiative. Plans include two softball fields, two baseball fields, pickleball courts, a playground, and a full-service library and community center. St. Johns County
- February 13, 2026Fifth Third Bank branch advances at Shoppes at RiverTown. A sign permit was issued February 13, 2026 for the Fifth Third Bank branch under construction at the Shoppes at RiverTown off Greenbriar Road and Longleaf Pine Parkway, following a roughly $2.5 million building permit issued in October 2025. The branch adds a national bank presence to the Publix-anchored center serving the community. Jacksonville Daily Record
- December 17, 2025Year-end regional update highlights RiverTown's continuing commercial buildout. The Jacksonville Daily Record's 2025 regional development update noted that RiverTown, one of the few Developments of Regional Impact in St. Johns County, has been adding commercial uses including a gas station, retail, office space, and a Publix as the residential program advances. County growth management staff have separately described the community as moving closer to completion. Jacksonville Daily Record
- December 1, 2025Harris Teeter-size grocery project under review in nearby Greenbriar community. St. Johns County began reviewing plans for a 61,000 square foot grocery store matching the Harris Teeter footprint at Veterans Parkway and County Road 210 West, on land owned by the developer of the master-planned Greenbriar community east of RiverTown. Plans show adjacent retail space, four outparcels, and a fueling station totaling about 77,000 square feet of shopping center space. Jacksonville Daily Record
- August 11, 2025Hallowes Cove Academy opens inside RiverTown. Hallowes Cove Academy, a roughly $60 million K-8 campus built within RiverTown across from the community's main amenity area, welcomed students for the 2025-26 school year with capacity for about 1,100 students. District officials have indicated the school is expected to transition toward a middle school role once a nearby elementary school opens in the future. News4Jax
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Market figures are computed from current realMLS listing and sales data and update as the market moves. Development items are verified, dated, and source-linked. This briefing is general information, not financial or investment advice. Every home and situation is different, so talk to a licensed agent about yours.