WATERCOLOR in Santa Rosa Beach

WATERCOLOR
Homes for Sale in Santa Rosa Beach, FL

Community in Santa Rosa Beach · Walton County · ZIP 32459
Median sale $3M
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Live Market Pulse
45/100
Market Heat
Normal for WATERCOLOR
2013 → 2026 · 92 at the 2022 peak
0 is WATERCOLOR's coldest market since 2013, 100 its hottest. Today: 45. How it's scored

Photo via emeraldcoast

Built fromLive emeraldcoast data23 years of closingsUpdated twice daily
Live · WATERCOLOR Housing Pulse emeraldcoast + public records Analysis by Momentum Realty · $3.5B+ sold · 8,500+ transactions · Top 1% in Florida (RealTrends)
Price
$3M
Median sold · 12 mo
down 10.4% vs the prior 12 months
-10.4%
1-yr price change
n = 89 and 44 sales in the two windows
94.1%
Sale vs ask
Walton median: 94.5%
+206%
T12M median vs 2012
from a $980K median in 2012
Tempo
55days
Median DOM · closed
5 days at the 2022 low
16%
Under contract
2599 · 480
For sale · pending
live counts, refreshed twice daily
89
Sold · last 12 mo
10-yr average: about 59 a year
Ownership and context
0%
Cash buyers · WATERCOLOR
0 of 89 sales, 12 mo ending July 2026
Jon Brooks, founder of Momentum Realty
Jon's Current Read

Price in WATERCOLOR is driven by location and product, not by any amenity package pulled from current listings. The median sits at $3,000,000, and that figure reflects proximity to the water and the design and condition of the homes far more than any single feature. Expect a wide spread beneath and above that number, sorted largely by how close a property sits to the beach and how finished it is.

The current posture is a cooling one. Prices are down 10.4% year over year, and median days on market runs to 55 — homes are sitting, not flying. With a market heat score of 45, this is a buyer who can take time and negotiate, and a seller who needs realistic pricing and patience rather than a listing that assumes the last cycle's momentum.

WATERCOLOR Housing Pulse · Momentum Research · as of July 25, 2026

WATERCOLOR right now

🔴 Off the recent peak. The trailing-12-month median ($3M) is down 10.4% from the prior 12 months ($3.35M) and up 206% since 2012.Momentum Research, record-level emeraldcoast closed sales, 12-month windows ending July 25. Confidence: Very High (89 and 44 sales in the two windows).

What's unique here: the median sale price is about 4x the typical Walton County sale ($3M vs $684K, trailing 12 months, emeraldcoast records).

Jump to: Price history & scorecard · Homes for sale · Schools · FAQ

Updated July 25, 2026 · Live data: emeraldcoast, refreshed twice daily · MLS facts carry their source; interpretation lines are Momentum Research · Data sources & freshness

The 60-Second Overview

WATERCOLOR market snapshot (as of July 25, 2026): the median sale price is about $3M, and a median 55 days on market for closed sales. The trailing-12-month median is down 10% from the prior 12 months and up 206% since 2012, computed from record-level emeraldcoast closed sales (89 closings in the current window).

WATERCOLOR is a coastal luxury market in Santa Rosa Beach where the price sorts by proximity to the water and the quality of the home, not by a standardized amenity set. The story right now is a softening one, with values off from a year ago and homes taking meaningful time to sell.

Best for

  • Cash-strong buyers at the seven-figure level who want to use today's leverage
  • Second-home or coastal buyers who value location and finish over amenities
  • Patient buyers willing to wait for the right property in a slow-moving market

Probably not for

  • Anyone needing a quick resale or a short holding period
  • Buyers counting on near-term appreciation to justify the purchase
  • Value shoppers looking for an entry-level coastal price point

Price History: What Homes Here Have Actually Sold For

Median sale price over the trailing 12 months ending July 25 of each year, from record-level emeraldcoast closed sales. Same methodology as every appreciation figure on this page: the 2026 point ($3M) IS the median in the snapshot above, and the move from 2025 ($3.35M) IS the -10.4% one-year change.

Windows contain 18 to 118 sales each (89 in the current window); every figure carries its sample size. Listing data provided by the Emerald Coast Association of REALTORS®. Information is deemed reliable but is not guaranteed by the MLS to be accurate. Deemed reliable but not guaranteed.

Median sale price · trailing 12 mo
$1M$2M$3M20122014201620182020202220242026
Down 10.4% year over year; up 206% since 2012.
Median days on market · closed sales
010020020122014201620182020202220242026
5 days at the 2022 low; 55 now.
Sale price vs original ask · median
80%90%100%20122014201620182020202220242026
94.1% now vs Walton 94.5%.
Homes sold per 12-mo window
05010020122014201620182020202220242026
18 to 118 a year; 89 in the current window.
Indexed since 2012 · WATERCOLOR vs Walton
100200300Walton +204%WATERCOLOR +206%20122014201620182020202220242026
Same emeraldcoast record, indexed to 100 at 2012.
Market Heat · 0 coldest, 100 hottest in the record
20406080seller-leaningbuyer-leaning2014201620182020202220242026
92 at the 2022 peak, 19 in the troughs, 45 now. Same score as the hero card, full history.

WATERCOLOR Market Scorecard

Balanced

WATERCOLOR is currently a balanced market., a median asking price of $750,000, and homes go under contract in about 110 days.

$750,000
Median list
$3,000,000
Median sold
110
Days on mkt
2599/480/0
Active/Pend/Sold

Go deeper: ZIP market scorecard · county scorecard · true cost calculator · affordability calculator.

Live data: emeraldcoast, refreshed twice daily. Market metrics only; these describe homes for sale and recent sales, not residents.

Homes For Sale Right Now in WATERCOLOR

Live MLS inventory for WATERCOLOR. Every active listing, what is under contract right now, and the last 12 months of closed sales, refreshed twice a day. Closed comps beat an algorithm's guess every time.

Active and pending WATERCOLOR listings as of 2026-07-25, priced high to low. Listing data provided by the Emerald Coast Association of REALTORS®. Information is deemed reliable but is not guaranteed by the MLS to be accurate. Tap any home to ask about it.

Listing locations from emeraldcoast. Map data © OpenStreetMap, tiles © CARTO.

Schools

In short
  • Walton County Public Schools
  • Verify the zoned schools by address
  • Magnet and choice options may be available
  • Van R Butler · Elementary
  • Emerald Coast · Middle
  • South Walton · High

Zoned schools reflect the assignments reported on recent WATERCOLOR listings and can change; always confirm with Walton County Public Schools for a specific address.

Buying with schools in mind? We can confirm the exact zoned schools for any WATERCOLOR address.

If we were buying in WATERCOLOR today, this is the order of operations we would run for our clients.

1

Underwrite the condition first. Price the roof, HVAC, and systems honestly before judging any list price; condition swings value here more than square footage alone.

2

Match the home to real comps. Recent sales of similar condition and lot, not the asking price, tell you what a home is worth.

3

Move deliberately, not desperately. Neither side has a decisive edge, so a well-prepared, fairly-priced offer wins without overpaying.

4

Line up financing and inspection early. A pre-approval and an inspection plan let you act fast and negotiate from evidence.

5

Keep an agent in your corner. The listing agent works for the seller; we represent you and prepare a hand-built valuation before any offer in WATERCOLOR.

Best Buy
Buyers with a seven-figure budget who want a coastal home and can move on their own timeline.
Biggest Risk
Prices are softening, down over the past year after a long run-up.
Sweet Spot
A well-located, well-finished home bought with disciplined pricing against the current comps.
Avoid If
You need to sell quickly or expect fast, guaranteed gains.

A luxury market resetting

The long arc here is strong: values are up 206% since 2012. But the recent trend cuts the other way, with a 10.4% decline over the past year. That combination — a big multi-year run followed by a pullback — is what a buyer should weigh, because it means today's median of $3,000,000 is being tested rather than confirmed.

Inventory reinforces the buyer's leverage. With 2,599 active listings against just 89 closings in the window, there is far more for sale than is currently clearing. That imbalance, paired with a 55-day median time on market, gives serious buyers room to be selective and disciplined on price.

The location and the amenities are priced into every listing in WATERCOLOR. The deal is won or lost on condition, the comps, and the renovation math.

Jon Brooks · Founder, Momentum Realty
6.5B- · Buy Score
Long-Term Appreciation10.0/10
Recent Direction3.4/10
Pricing Power6.0/10

Momentum Intelligence Scores are our proprietary, qualitative assessment on a 0 to 10 scale, built from the record-level market data on this page. They are a framework for comparing communities, not a guarantee of future value and not advice on a specific home; unlike an automated value estimate they do not price your home, they grade the community on evidence you can inspect. Composite is the plain average of the 3 factors (6.5). Basis: Long-Term Appreciation +206% since 2012; Recent Direction -10.4% year-over-year; Pricing Power 94.1% sale-to-list. Refreshed with each data update.

Why work with Momentum here

In a market this thin on closings and this deep on inventory, pricing and negotiation are everything. We read the actual comps behind the median, tell a seller what will move and what will sit, and help a buyer use the current leverage without overpaying for condition or location they are not actually getting.

WATERCOLOR in 15 seconds.

Best forBuyers with a seven-figure budget who want a coastal home and can move on their own timeline.
Biggest advantageDeep inventory and slow days on market hand buyers real negotiating leverage.
Biggest riskPrices are softening, down over the past year after a long run-up.
Sweet spotA well-located, well-finished home bought with disciplined pricing against the current comps.
Avoid ifYou need to sell quickly or expect fast, guaranteed gains.

HOA, CDD & Fees

In short
  • Mandatory HOA — confirm current dues
  • Any club/amenity membership is billed separately

Confirm the current HOA dues, exactly what they cover, and any CDD bond or special assessment for a specific address before you offer.

The takeaway

Selling here is won on condition and pricing to real comps, not an automated estimate. The right number comes from closed WATERCOLOR sales matched to your home.

What is your WATERCOLOR home worth?

Get a no-obligation home value based on real comparable sales in WATERCOLOR, not an automated guess. Tell us about your home and we will personally prepare your numbers and a pricing strategy. No obligation, no spam.

See homes for sale in WATERCOLOR on the map →

Real comps, not an automated estimate.

Frequently Asked Questions

What is the median home price in WATERCOLOR?
The median sale price in WATERCOLOR was $3M over the 12 months ending July 25, 2026 (89 closed sales, emeraldcoast).
How long do homes in WATERCOLOR take to sell?
Homes that closed in the 12 months ending July 25, 2026 took a median 55 days on market (89 sales, emeraldcoast).
Do cash buyers compete in WATERCOLOR?
Cash buyers took 0% of WATERCOLOR sales in the 12 months ending July 2026 (0 of 89 closings, emeraldcoast).
Have WATERCOLOR home prices gone up?
The trailing-12-month median is up 206% since 2012, from $980K to $3M (emeraldcoast closed records).
Who is the best real estate agent for WATERCOLOR?
The best agent for WATERCOLOR is one who actively works Santa Rosa Beach and knows the community's pricing, fees, and current inventory. Tell us what you're looking for in the form on this page and Momentum Realty will match you with a local specialist for WATERCOLOR.
How do I find a top Santa Rosa Beach real estate agent who knows WATERCOLOR?
Share a few details in the form on this page. Momentum Realty has 280+ agents and more than $3.5B in closed sales, and we'll connect you with one who knows WATERCOLOR and the wider Santa Rosa Beach area.
Can Momentum Realty connect me with an agent for WATERCOLOR?
Yes. Use the form on this page and we'll introduce you to a local specialist who can guide your WATERCOLOR purchase or sale - no call center and no pressure.
Cash-strong buyers at the seven-figure level who want to use today's leverageExcellent fit
Second-home or coastal buyers who value location and finish over amenitiesExcellent fit
Patient buyers willing to wait for the right property in a slow-moving marketExcellent fit
Anyone needing a quick resale or a short holding periodProbably not
Buyers counting on near-term appreciation to justify the purchaseProbably not
Value shoppers looking for an entry-level coastal price pointProbably not

Nearby Communities

Explore more neighborhoods near WATERCOLOR with Momentum Realty’s local guides.

WOWatersound Origins Santa Rosa BeachSanta Rosa Beach, FL · 14.5 miDMDeer Moss Creek NicevilleSanta Rosa Beach, FL · 16.1 miLMLatitude Margaritaville Watersound Panama City BeachSanta Rosa Beach, FL · 18.8 miBPBreakfast Point East Panama City BeachSanta Rosa Beach, FL · 21.4 miPRPatriot Ridge CrestviewSanta Rosa Beach, FL · 29.5 mi

Browse all Florida neighborhood guides →

Data sources & freshness

Live listingsemeraldcoast, refreshed twice daily (last: July 25, 2026)
Community market statsemeraldcoast closed sales, 12-month windows ending July 25, 2026
Historical depthClosed-sale records back to 2003 (830 transactions analyzed)

Verify the primary sources yourself: Florida DOR · U.S. Census · FEMA flood maps · Citizens Property Insurance.

Momentum Research figures are our own analysis of emeraldcoast records; MLS data is deemed reliable but not guaranteed. Methodology: how Momentum market scores are computed. Market metrics describe homes for sale and recent sales, not residents.

Own a home here?

You just read the data. Now see what your home is worth.

The numbers on this page move markets in the aggregate. The number that matters to you is what a buyer pays for your address. Momentum sells for 1.25% above the emeraldcoast member average and 8 days faster, and we’ll price yours against live your area comps.

Looking to buy here? Search homes for sale →

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A real valuation with real comps from a local listing agent, not an instant algorithm. Response within one business day.

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