Santa Rosa Beach, Florida

Santa Rosa Beach
Housing Market

City market report · Walton County · 6 ZIP codes

Median sale price $950,000, up 3.1% year over year, with homes going under contract in about 83 days, 313 homes on the market.

91 communities reporting621 sales analyzedRefreshed twice dailyMomentum Score 41
Live Market Pulse
41/100
Momentum
Buyer's Opportunity
Buyers are negotiating roughly 7% off asking. Recalculated every day from licensed MLS data · last refresh September 15, 2026 at 7:33 PM ET.
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Live · Santa Rosa Beach Housing Pulse Licensed FL MLS feeds + public records Analysis by Momentum Realty · $3.5B+ sold · 10,000+ customers served · Top 1% in Florida (RealTrends)
Price
$950K
Median sold · 12 moConfidence: High
up 3.1% vs the prior 12 months
+3.1%
1-yr price change
n = 621 recent sales
92.9%
Sale vs ask
Walton County: 94.9% · +0.7pp vs prior yr
$659K
Walton County home value
Zillow ZHVI, monthly · -0.1% vs a year ago
Tempo
6.9mo
Supply
3 to 6 months is the balanced band
83days
Median DOM · closed
Walton County: 76 days · -3.0 days vs prior yr
23%
Under contract
Walton County: 24%
313 · 59 ▼2
For sale · pending
live counts, refreshed twice daily
520
Sold · last 12 mo
closed across all tracked communities · +30.7% vs prior yr
Market context
21%
Listings with price cuts
Walton County · Zillow · +0.2pp vs prior month
2,923
County for-sale inventory
Zillow, monthly · -0.3% vs prior month
41/100
Momentum score
Buyer's Opportunity
91
Communities reporting
of 366 tracked in Santa Rosa Beach
Economy & people · county layer
$79,281
Median household income
U.S. Census ACS, county
79,846
County population
+21.2% since 2018
8.3×
Price to income
county home value vs median income
77%
Owner-occupied
U.S. Census ACS, county
$1,709/yr
Median property tax
county, ACS
Licensed FL MLSZillow ResearchU.S. Census ACSPublic records
$3.5B+ sold 10,000+ customers served Top 1% in Florida · RealTrends 800+ five-star reviews Licensed FL MLS data Updated daily
Today's Take · September 15, 2026
Jon Brooks
Jon Brooks
Co-Founder, Momentum Realty · CEO, Momentum Research
Housing Market Analyst

Inventory sits at 6.9 months of supply — heavy by the 3-to-6-month balanced benchmark, and 23% of listed homes are already under contract. Prices are up 3.1% versus the prior year and sellers are still collecting 92.9% of asking. Taken together, the data leans toward buyers — leverage is real for those ready to use it.

What It Means

Who has leverage right now

BUYER'S SELLER'S 41
Momentum Score
Buyer leverage59
Seller leverage41

Leverage scores are derived from the Momentum Score (supply, demand, speed, pricing power, and trend). Right now the data favors buyers.

Momentum Outlook
  • Prices — heavy supply keeps the pressure on sellers; softening is the path of least resistance.
  • Inventory — building over the tracked window; watch whether that holds through the season.
  • Negotiating power — buyers gain ground as 23% of inventory sits under contract.
  • Mortgage sensitivity — at 8.3× income, this market is highly sensitive to rate moves; rate relief tends to show up in demand here quickly.

Derived from current Santa Rosa Beach data, not a prediction or guarantee. Markets move; talk to an agent before acting on any single reading.

Supply by Price Band

One inventory number hides four different markets

Under $300K
1.5 mo · seller-tilted · 6 active
$300K–$500K
7.1 mo · buyer-tilted · 38 active
$500K–$750K
13.2 mo · buyer-tilted · 55 active
$750K+
7.2 mo · buyer-tilted · 214 active

Months of supply = active listings ÷ monthly sales pace, bucketing communities by their recent median. 3–6 months is the balanced band.

Neighborhood Heat Map

Where Santa Rosa Beach is hot — and where it isn't

Each dot is a community (91 shown, sized by sales volume rank). Click any dot to open its full neighborhood guide.

Analysis

The read on Santa Rosa Beach

The median sale price across Santa Rosa Beach currently stands at $950,000, up 3.1% from a year ago. The typical home goes under contract in about 83 days. Sellers are capturing 92.9% of their original asking price on average.

There are 313 active listings on the market, with 59 more already under contract. At the current sales pace that works out to 6.9 months of supply — a buyer-leaning market by the standard six-month benchmark. 520 homes closed here over the trailing 12 months.

Santa Rosa Beach prices sit above the Walton County median by roughly 73%. Zillow's home value index for Walton County stands at $659,312. About 21% of listings county-wide have taken a price cut — a useful gauge of seller flexibility.

Weighing supply, demand, speed, pricing power, and trend together, the Momentum Score for Santa Rosa Beach is 41 of 100 — buyer's opportunity territory. This page recalculates every day as new MLS data lands, so the numbers above reflect the market as of September 15, 2026.

Trends & History

Santa Rosa Beach since 2012 — and where it’s heading

A median home here sold for $329,501 in 2012 and $1,224,618 over the last recorded year — 272% appreciation across 14 years of recorded sales.

Median sale price · 2012–2026 (5,723 recorded sales)

$307K$775K$1.24M$1.22M2012: $330K2013: $325K2014: $348K2015: $425K2016: $497K2017: $516K2018: $655K2019: $611K2020: $676K2021: $1.00M2022: $995K2023: $1.01M2024: $1.09M2025: $1.12M2026: $1.22M20122015201920232026

Days on market by year

19d79d139d83d2012: 137d2013: 68d2014: 86d2015: 110d2016: 85d2017: 89d2018: 60d2019: 86d2020: 76d2021: 22d2022: 23d2023: 69d2024: 91d2025: 86d2026: 83d20122015201920232026

Home value trend · Walton County (Zillow ZHVI)

$652K$657K$662K$659KJul '25: $660KAug '25: $657KSep '25: $655KOct '25: $654KNov '25: $653KDec '25: $652KJan '26: $652KFeb '26: $654KMar '26: $657KApr '26: $661KMay '26: $662KJun '26: $660KJul '26: $659KJul '25Oct '25Jan '26Apr '26Jul '26

For-sale inventory · county (Zillow)

2,4192,7313,0432,923Jul '25: 3,031Aug '25: 2,976Sep '25: 2,874Oct '25: 2,785Nov '25: 2,705Dec '25: 2,579Jan '26: 2,475Feb '26: 2,432Mar '26: 2,569Apr '26: 2,742May '26: 2,896Jun '26: 2,933Jul '26: 2,923Jul '25Oct '25Jan '26Apr '26Jul '26

Daily active vs pending · Walton County (MLS)

4661,8493,232Aug 10 · Active: 2,619Aug 11 · Active: 2,611Aug 12 · Active: 2,604Aug 13 · Active: 2,602Aug 15 · Active: 2,611Aug 17 · Active: 2,592Aug 19 · Active: 2,577Aug 22 · Active: 2,583Aug 23 · Active: 2,571Aug 28 · Active: 2,576Aug 29 · Active: 2,584Aug 30 · Active: 2,582Aug 31 · Active: 2,584Sep 07 · Active: 3,177Sep 09 · Active: 3,160Sep 11 · Active: 3,167Sep 12 · Active: 3,160Sep 13 · Active: 3,155Sep 14 · Active: 3,143Sep 15 · Active: 3,141Aug 10Aug 29Sep 15ActivePending

Median price · daily recalculation

$924K$938K$951K$950KAug 06: $925KAug 08: $925KAug 09: $925KAug 10: $925KAug 11: $925KAug 12: $925KAug 13: $925KAug 15: $925KAug 17: $925KAug 18: $925KAug 19: $925KAug 20: $925KAug 21: $925KAug 22: $925KAug 23: $925KAug 24: $925KAug 26: $925KAug 28: $925KAug 29: $925KAug 30: $925KAug 31: $925KSep 01: $925KSep 04: $925KSep 05: $925KSep 06: $925KSep 07: $925KSep 08: $925KSep 09: $925KSep 10: $925KSep 11: $925KSep 12: $950KSep 13: $950KSep 14: $950KSep 15: $950KAug 06Aug 17Aug 28Sep 07Sep 15
Local Economics · county layer

What’s driving Santa Rosa Beach

Who’s moving here
+2,430 net residents/yr

Top inbound states: GA, TX, AL, TN. Movers arriving report ~$178,385 average income. Source: IRS SOI county-to-county migration, 2022-2023

Insurance reality check
$1,942/yr avg premium

433 Citizens policies in force in Walton County — the state-backed insurer of last resort. Budget insurance into any Walton purchase before you fall in love with a house. Source: Citizens Property Insurance, Detail by County, April 2026

Building pipeline
2,399 units permitted -17% YoY

1,427 single-family · 972 multi-family · 30.0 per 1,000 residents. Future supply pressure starts here. Source: U.S. Census Bureau, Building Permits Survey, 2025

Momentum Research Desk

The calls we’re making from today’s data

Biggest move
SEAGROVE 1ST ADDN ▼ 59%

The sharpest 1-yr median swing among tracked communities. Thin samples can exaggerate swings — verify with a comp analysis before treating it as trend.

Biggest risk buyers are ignoring
$500K–$750K: 13.2 months of supply

The most crowded shelf in the market. Sellers here are competing hardest — which means overpaying in this band is the most avoidable mistake in Santa Rosa Beach right now.

Biggest opportunity
Under $300K: 1.5 months of supply

The tightest band — sellers in this range hold the most leverage, and buyers should walk in with financing done and terms clean.

What we’re telling clients today

Buyers: ask for concessions — rate buydowns and repair credits are back on the table. Sellers: presentation and the first two weekends decide your outcome; price accordingly.

Generated from today’s data by Momentum’s analysis engine and reviewed on a rolling basis by our broker team.

Compare Markets

How it stacks up across Walton County

MarketMedianActiveScore
Santa Rosa Beach ← this page$950K31341
Miramar Beach$778K31233Open →
Freeport$385K29848Open →
Watersound$928K16057Open →
Monroe$470K7551Open →
Inlet Beach$1.11M4833Open →
Community Movers

Neighborhoods on the move

Prices rising fastest
EAGLE BAYSanta Rosa Beach$482K▲ 44%
HIDDEN GROVESanta Rosa Beach$720K▲ 35%
GULFVIEW HEIGHTSSanta Rosa Beach$1.85M▲ 34%
ESCADASanta Rosa Beach$575K▲ 32%
BEACH HIGHLAND 1ST ADDSanta Rosa Beach$1.62M▲ 20%
Prices cooling fastest
SEAGROVE 1ST ADDNSanta Rosa Beach$2.14M▼ 59%
GULF SHORE MANORSanta Rosa Beach$1.45M▼ 28%
SERENITY AT DUNE ALLENSanta Rosa Beach$925K▼ 24%
FOREST LAKES PH ISanta Rosa Beach$1.45M▼ 10%
VILLAGE AT BLUE MOUNTAIN BEACHSanta Rosa Beach$620K▼ 9%
Most homes for sale
DRIFTWOOD ESTATESSanta Rosa Beach$605K15
HIGHLAND PARKSSanta Rosa Beach$950K13
CYPRESS DUNESSanta Rosa Beach$1.34M11
GULF SHORE MANORSanta Rosa Beach$1.45M10
NATUREWALK AT SEAGROVESanta Rosa Beach$1.22M10
Selling fastest
THE SHOALSanta Rosa Beach$878K1 days
COTTAGE GROVESanta Rosa Beach$1.24M4 days
EASTERN LAKE S/DSanta Rosa Beach$2.35M16 days
FOREST LAKES PH ISanta Rosa Beach$1.45M26 days
CHURCH STREET VILLAGESanta Rosa Beach$500K29 days
Explore Deeper

Santa Rosa Beach ZIP codes

Most active communities

More on Santa Rosa Beach

Keep Going

Put this data to work

Plain Answers

The questions people actually ask

Should I buy a house in Santa Rosa Beach right now?

The data says conditions currently favor buyers in Santa Rosa Beach — the Momentum Score reads 41/100 with 6.9 months of supply. For buyers that means preparation over hesitation: well-priced homes still move fast, but there is more room to negotiate than a year ago. The right timing always depends on your rate, your equity, and how long you plan to stay — not just the market.

Is Santa Rosa Beach becoming more affordable?

No — the median sale price in Santa Rosa Beach is $950,000, up 3.1% versus the prior year, while sellers still capture 92.9% of asking price. Rising prices mean waiting has a cost; affordability hinges mostly on your rate.

Where are prices falling fastest in Santa Rosa Beach?

Among tracked communities with enough sales to measure, the sharpest 1-year median declines are SEAGROVE 1ST ADDN (-59%); GULF SHORE MANOR (-28%); SERENITY AT DUNE ALLEN (-24%). Note that community-level medians move on small sale counts — a few high- or low-end closings can swing them — so treat these as leads for a comp analysis, not verdicts.

Which Santa Rosa Beach neighborhoods are most competitive?

Measured by speed of sale, the fastest-moving tracked communities right now are THE SHOAL (1 days); COTTAGE GROVE (4 days); EASTERN LAKE S/D (16 days) — homes there go under contract well ahead of the market-wide pace of 83 days.

How does Santa Rosa Beach compare to the rest of Walton County?

Santa Rosa Beach's median of $950,000 runs 73% above the county-wide median of $549,900, and homes here take 83 days to go under contract versus 76 county-wide.

Questions

Santa Rosa Beach housing market FAQ

How is the housing market in Santa Rosa Beach right now?

As of September 15, 2026, the Santa Rosa Beach housing market favors buyers: the median sale price is $950,000 (up 3.1% year over year), 313 homes are for sale against 520 sales in the last 12 months, which is 6.9 months of supply, and the typical home goes under contract in about 83 days.

How much is a house in Santa Rosa Beach?

The median home sold for $950,000 in Santa Rosa Beach over the last 12 months; asking prices on the 313 current listings run from well below to well above that, and the community pages linked below show what each neighborhood actually sells for.

Is it a good time to sell a house in Santa Rosa Beach?

By the numbers, sellers in Santa Rosa Beach are getting 92.9% of asking price and going under contract in about 83 days with 6.9 months of supply. Under four months of supply generally favors sellers; over six favors buyers. Whether it is a good time for you depends on what you paid and where you are going next, which is a conversation with an agent, not a chart.

What is the Santa Rosa Beach housing market forecast?

Momentum Realty publishes the recorded trend, not a prediction: Santa Rosa Beach median sale prices are up 3.1% year over year, inventory stands at 6.9 months of supply, and 23% of listings are under contract. The charts on this page update with every MLS refresh, so the direction shows up here before any forecast catches it.

What is the median home price in Santa Rosa Beach?

The median sale price in Santa Rosa Beach is currently $950,000, up 3.1% from a year ago, based on MLS sales data updated September 15, 2026.

Is Santa Rosa Beach a buyer's or seller's market right now?

The data currently favors buyers. Santa Rosa Beach scores 41 of 100 on the Momentum Score, with 6.9 months of housing supply. Conditions change; this page updates daily.

How long do homes take to sell in Santa Rosa Beach?

The typical home in Santa Rosa Beach goes under contract in about 83 days, per current MLS data.

How many homes are for sale in Santa Rosa Beach?

There are approximately 313 active listings in Santa Rosa Beach as of September 15, 2026.

Are home prices in Santa Rosa Beach rising or falling?

Median sale prices are up 3.1% year over year based on a rolling comparison of MLS sales.

Put this data to work

Momentum agents use this intelligence every day to price listings and write winning offers across Santa Rosa Beach. Talk through what the numbers mean for your move.

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Methodology & Accountability

Every number on this page is computed directly from licensed Florida MLS feeds, recorded public sales, Zillow Research, and U.S. Census data — nothing is manually adjusted or estimated by hand. Medians use recorded closed sales; supply figures use live listing counts refreshed twice daily; the Momentum Score methodology is summarized .

Analyst oversight: Jon Brooks — Co-Founder, Momentum Realty · CEO, Momentum Research · Housing Market Analyst · methodology reviewed quarterly · Last data refresh: September 15, 2026 at 7:33 PM ET

Find homes What's my home worth?

Statistics on this page are computed automatically from licensed MLS feeds and public data sources (Zillow Research, U.S. Census Bureau) and summarized without manual review. Figures are estimates based on recent recorded activity, are deemed reliable but not guaranteed, and should be verified with a licensed agent before making decisions. This page does not constitute an appraisal or an automated valuation of any specific property. Momentum Realty is licensed in Florida and Georgia. Equal Housing Opportunity.

Selling in this ZIP? Weigh the numbers first: the Florida sell-now-or-wait scoreboard, why 201,552 Florida listings failed to sell in 12 months, and cash offer vs. listing, both numbers. Compiled from MLS records; deemed reliable but not guaranteed.