How to Find the Best Real Estate Agent in Highland Park, Daytona Beach
An agent working Highland Park should know these numbers cold. They come from recorded MLS closings for this community, window ending 2026-08-01.
| Median sold price | $194,900 (-10.6% vs. prior year) |
| Median price / sq ft | $175 |
| Median days on market | 59 |
| Sale-to-original-list | 89.3% |
| New-construction share of sales | 0.0% |
| Closings in window | 13 |
Sellers here have been accepting about 89.3% of original asking on the median closing; the median sale took 59 days (window ending 2026-08-01).
Full Highland Park data & homes for sale ›
Compiled from MLS records; deemed reliable but not guaranteed. Figures are for the stated window and change as new closings record.
Agent guides for nearby Daytona Beach communities: Sea Dip Resort, Sun Place Condo, Sea Echo Condo, Beach Club South, Bridgeport Heights
In Highland Park, recent sales run a median of about $195,000 ($175/sq ft), typically closing in about 122 days — so accurate local pricing and comparable-sales knowledge are what separate a strong Highland Park agent from an average one.
Searching for the best real estate agent in Highland Park? You’re not looking for listings — you’re looking for the right person to hire. This guide covers what actually makes a great Highland Park agent, the questions to ask before you hire, the current Highland Park market, and how to connect with a proven local expert. See the Highland Park neighborhood guide for homes and lifestyle.
What makes a great real estate agent in Highland Park
The best Highland Park agents share four things: local sales experience (they’ve actually closed deals here), pricing accuracy built on real comps, marketing that reaches the right buyers, and negotiation that protects your money. In Highland Park, homes can take time to sell (a median of 122 days on market), so marketing reach and negotiation make the difference, and values are up about 1% over the past year.
That local nuance is why a Highland Park specialist beats a generalist: they know the streets, the HOAs, the school zones, and what buyers here will and won’t pay for.
Recent market activity in Highland Park
A great agent works from data, not guesswork. Here’s the current snapshot for Highland Park (from Momentum’s MLS data, as of 2026-08-10):
Market read: Buyer-Leaning Market. Use these numbers to pressure-test any agent you interview — a true local will know them cold.
Recent sales in Highland Park
Real homes recently closed in Highland Park — the kind of comps a great local agent prices from:
| Address | Details | Sold |
|---|---|---|
| 1575 Carmen Avenue | 3 bd / 2 ba · 1,918 sqft · closed 2026-06-22 | $194,900 |
| 1335 Granada Avenue | 3 bd / 2.5 ba · 1,308 sqft · closed 2026-05-14 | $245,000 |
| 1496 Granada Avenue | 3 bd / 2 ba · 1,271 sqft · closed 2026-05-05 | $224,000 |
| 1235 Alcazar Street | 3 bd / 2 ba · 1,097 sqft · closed 2026-04-15 | $192,500 |
| 1510 Granada Avenue | 3 bd / 2 ba · 1,383 sqft · closed 2026-01-26 | $268,000 |
| 1604 Carmen Avenue | 4 bd / 3 ba · 1,574 sqft · closed 2025-11-26 | $286,000 |
© 2026 Daytona Beach Area Association of REALTORS®, Inc. Recent closed sales shown for market context.
How Highland Park compares to its neighbors
Pricing a home means knowing the alternatives buyers are weighing. The five nearest tracked communities, side by side:
| Community | Median | $/sq ft | DOM | Momentum Score |
|---|---|---|---|---|
| Highland Park | $195,000 | $175 | 122 d | 48 |
| Cardinal Estates | $238,000 | $216 | – | 50 |
| Ridgewood Ranch Estates | $214,000 | $180 | – | 50 |
| San Juan Acres | $175,000 | $158 | 24 d | 52 |
| Pleasant Acres | $269,000 | $174 | 289 d | 48 |
| Aston Green | $312,000 | $197 | – | 50 |
Momentum Score is Momentum Realty’s proprietary 0-100 community market rating. Figures from Momentum’s MLS data, as of 2026-08-10.
Which way this market is moving
Active inventory across Volusia County has fallen over the past year (-16%). About 27% of county listings currently carry a price cut, which tells you how much negotiating room the average seller has already conceded. Highland Park itself has appreciated about 338% over the period Momentum’s MLS data tracks — a community-level trend, not the county average. A strong local agent will reconcile these numbers with what is happening on your exact street before recommending a price.
What it costs to own in Highland Park
On a median-priced Highland Park home ($195,000), property taxes at Volusia County’s typical millage of 19.2141 run roughly $2,786 a year with the homestead exemption applied — before any CDD or special-district charges, which vary by community.
The average Citizens Property Insurance premium in Volusia County is about $1,807 a year (April 2026 filings); private-market quotes differ, and a good agent will tell you which carriers are actually writing here.
Run the real numbers before you commit: what selling nets you, whether your Save Our Homes benefit moves with you, and rent vs buy in Volusia County.
Rents and the investor math
Typical asking rent across Volusia County sits near $1,762 a month (Zillow’s rent index). Rents are moving about 0.5% year over year. County-level yield math pencils to roughly a 6.48% cap rate on typical numbers, before expenses. Home prices run about 4.9x the county’s median household income, the affordability backdrop every buyer here negotiates inside. If you are weighing an investment purchase in Highland Park, ask your agent for community-level rent comps rather than county averages — the spread between communities is wide.
Who is moving to Volusia County, and what they earn
The county gained a net 8,035 people in the latest IRS county-migration year. Households moving IN average $72,813 in income versus $57,215 for those moving out — movers arriving here earn more than those leaving, which shapes what sellers can ask and what buyers compete against. The biggest out-of-state feeder markets are NY, NJ, GA. Median household income in Volusia County has grown about 42% since 2018 ($66,581 now). Population is up about 8% over the same stretch. An agent who knows these flows can tell you which way demand in Highland Park is actually pointing, not just where prices have been.
Sources: IRS SOI county-to-county migration; U.S. Census income and population estimates. County-level data for context; community demand varies within the county.
School context you can verify: the Volusia County school district earned a district grade of A from the Florida Department of Education (2025-26) and has held an A since 2025. Attendance zones vary by address, so confirm the zoned schools for any specific home with the district.
8 for sale · 4 pending — the inventory any agent you interview should already know street by street.
See every 2 listing, with full data ›
© 2026 Daytona Beach Area Association of REALTORS®, Inc. Deemed reliable but not guaranteed. Listings shown as of 2026-08-18; prices and availability change.
If you’re buying in Highland Park
Time is on your side in Highland Park right now. Tour aggressively, compare concessions — rate buydowns and credits often beat a small price cut — and let your agent use days-on-market as negotiating leverage. Every price cut on a listing is information.
If you’re selling in Highland Park
Selling into a slower Highland Park market means prep and pricing are the whole game. Interview agents on their marketing reach beyond the MLS, their plan for the first 14 days, and what they would do at day 45 if showings stall. The wrong list price costs more than any commission difference.
Questions to ask before you hire a Highland Park agent
- How many homes have you sold in or near Highland Park in the last year?
- How will you price my home (or help me bid), and what comps are you using?
- What’s your marketing plan, and where will my home actually show up?
- How do you handle negotiations, inspections, and appraisal gaps?
- How and how often will you communicate with me?
- Can you share recent client references?
Why community expertise matters in Highland Park
Two homes a mile apart can sell on completely different terms. A Highland Park expert prices to the micro-market, knows which upgrades buyers reward, and has the relationships to get deals done. That’s the difference between a home that lingers and one that sells for more, faster.
Top listing agents vs. buyer’s agents in Highland Park
If you’re selling in Highland Park, a top listing agent’s pricing, staging, and marketing are what win top dollar — the same skills behind a strong home sale. If you’re buying, a sharp buyer’s agent protects you in negotiation and inspections. The best Highland Park Realtors do both well; ask any agent you interview which side they’re strongest on and how they’d handle yours.
Meet your local expert
Brittany co-founded Momentum Realty, a RealTrends 500 brokerage (ranked #440 in the U.S.) with 280+ agents and $3.5B+ in closed sales across Florida. Tell her what you’re looking for and she’ll connect you with the right local Momentum specialist — and make sure you’re taken care of from first call to closing.
“I have now worked with Brittany and the Brooks Group / Momentum Realty to both buy and sell a property over the past 3 years. I had an outstanding experience.” — A. Lloyd, Zillow
Related Highland Park resources
- Homes for sale & Highland Park neighborhood guide
- Volusia County real estate market
- Sell your Highland Park home with a local expert
- Volusia County homestead exemption
Common questions
How do I find the best real estate agent in Highland Park?
How do I find a top Realtor or top listing agent in Highland Park?
What questions should I ask a Highland Park agent before hiring them?
Does Momentum Realty cover Highland Park?
Is there any cost to get matched with an agent?
What is the median home price in Highland Park?
Is Highland Park a buyer market or a seller market right now?
What should I budget beyond the mortgage in Highland Park?
Market figures are aggregates from Momentum Realty’s MLS data for Highland Park, as of 2026-08-10, and will change over time. This is general guidance on how to choose an agent, not a ranking or endorsement of any individual. Equal Housing Opportunity.