Bay County
Housing Market
Median sale price $361,500, down 0.4% year over year, with homes going under contract in about 71 days.
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Housing Market Analyst
Prices are down 0.4% versus the prior year, but sellers are still collecting 94.0% of asking. Taken together, the data points to a broadly balanced market where preparation decides who wins.
Who has leverage right now
Leverage scores are derived from the Momentum Score (supply, demand, speed, pricing power, and trend). Right now the data favors neither side decisively.
- Mortgage sensitivity — at 4.9× income, this market is moderately sensitive to rate moves; rate relief tends to show up in demand here quickly.
Derived from current Bay County data, not a prediction or guarantee. Markets move; talk to an agent before acting on any single reading.
Where Bay County is hot — and where it isn't
Each dot is a community (334 shown, sized by sales volume rank). Click any dot to open its full neighborhood guide.
The read on Bay County
The median sale price across Bay County currently stands at $361,500, down 0.4% from a year ago. The typical home goes under contract in about 71 days. Sellers are capturing 94.0% of their original asking price on average.
Zillow's home value index for Bay County stands at $346,094. About 26% of listings county-wide have taken a price cut — a useful gauge of seller flexibility.
Weighing supply, demand, speed, pricing power, and trend together, the Momentum Score for Bay County is 50 of 100 — balanced market territory. This page recalculates every day as new MLS data lands, so the numbers above reflect the market as of August 6, 2026.
Bay County since 2012 — and where it’s heading
A median home here sold for $186,769 in 2012 and $406,521 over the last recorded year — 118% appreciation across 14 years of recorded sales.
Median sale price · 2012–2026 (53,544 recorded sales)
Days on market by year
Cash buyers · share of sales
Home value trend · Bay County (Zillow ZHVI)
For-sale inventory · county (Zillow)
What’s driving Bay County
Top inbound states: GA, AL, TX, AZ. Movers arriving report ~$74,894 average income. Source: IRS SOI county-to-county migration, 2022-2023
1,264 Citizens policies in force in Bay County — the state-backed insurer of last resort. Budget insurance into any Bay purchase before you fall in love with a house. Source: Citizens Property Insurance, Detail by County, April 2026
1,685 single-family · 387 multi-family · 11.4 per 1,000 residents. Future supply pressure starts here. Source: U.S. Census Bureau, Building Permits Survey, 2025
The calls we’re making from today’s data
The sharpest 1-yr median swing among tracked communities. Thin samples can exaggerate swings — verify with a comp analysis before treating it as trend.
Both sides have a case: buyers should negotiate on days-on-market, sellers should lean on the under-contract rate. Preparation, not the market, decides who wins a balanced tape.
Generated from today’s data by Momentum’s analysis engine and reviewed on a rolling basis by our broker team.
How it stacks up against neighboring counties
| Market | Median | Active | Score | |
|---|---|---|---|---|
| Bay County ← this page | $362K | — | 50 | |
| Gulf County | $440K | — | 33 | Open → |
| Washington County | $228K | — | 59 | Open → |
| Walton County | $640K | 1,190 | 54 | Open → |
| Holmes County | $180K | — | 69 | Open → |
Neighborhoods on the move
| Margaritaville CottagesPanama City Beach | $800K | ▲ 54% |
| Wild HeronPanama City Beach | $1.10M | ▲ 38% |
| Colony Club HrbrPanama City Beach | $540K | ▲ 25% |
| SweetbayPanama City | $556K | ▲ 24% |
| Highland CityPanama City | $292K | ▲ 22% |
| Laguna Beach EstatesPanama City Beach | $460K | ▼ 55% |
| Cedar Creek At Deerpoint LakePanama City | $553K | ▼ 51% |
| NorthshorePanama City | $435K | ▼ 35% |
| Pinnacle PortPanama City Beach | $350K | ▼ 30% |
| Majestic Beach TowerPanama City Beach | $437K | ▼ 27% |
| Holiday BeachPanama City Beach | $473K | 5 |
| Magnolia HeightsPanama City | $307K | 1 |
| Magnolia RidgePanama City | $289K | 1 |
| ParkbrookPanama City | $297K | 1 |
| Salt Grass At Ward CreekPanama City Beach | $546K | 2 days |
| WaterhavenPanama City Beach | $565K | 5 days |
| Country Club Harbour EstatesLynn Haven | $494K | 10 days |
| SudduthsPanama City | $276K | 13 days |
| SpringfieldPanama City | $194K | 14 days |
Cities in Bay County
ZIP codes
Most active communities
Put this data to work
The questions people actually ask
Should I buy a house in Bay County right now?
The data says conditions currently favor neither side decisively in Bay County — the Momentum Score reads 50/100. For buyers that means preparation over hesitation: well-priced homes still move fast, but there is more room to negotiate than a year ago. The right timing always depends on your rate, your equity, and how long you plan to stay — not just the market.
Is Bay County becoming more affordable?
Yes, modestly — the median sale price in Bay County is $361,500, down 0.4% versus the prior year, while sellers still capture 94.0% of asking price. Softening prices plus normal-length marketing times mean affordability is improving at the margin, though financing costs matter more than list prices for most monthly payments.
Where are prices falling fastest in Bay County?
Among tracked communities with enough sales to measure, the sharpest 1-year median declines are Laguna Beach Estates (-55%); Cedar Creek At Deerpoint Lake (-51%); Northshore (-35%). Note that community-level medians move on small sale counts — a few high- or low-end closings can swing them — so treat these as leads for a comp analysis, not verdicts.
Which Bay County neighborhoods are most competitive?
Measured by speed of sale, the fastest-moving tracked communities right now are Salt Grass At Ward Creek (2 days); Waterhaven (5 days); Country Club Harbour Estates (10 days) — homes there go under contract well ahead of the market-wide pace of 71 days.
Bay County housing market FAQ
What is the median home price in Bay County?
The median sale price in Bay County is currently $361,500, down 0.4% from a year ago, based on MLS sales data updated August 6, 2026.
Is Bay County a buyer's or seller's market right now?
The data currently is roughly balanced. Bay County scores 50 of 100 on the Momentum Score. Conditions change; this page updates daily.
How long do homes take to sell in Bay County?
The typical home in Bay County goes under contract in about 71 days, per current MLS data.
Are home prices in Bay County rising or falling?
Median sale prices are down 0.4% year over year based on a rolling comparison of MLS sales.
Momentum agents use this intelligence every day to price listings and write winning offers across Bay County. Talk through what the numbers mean for your move.
Every number on this page is computed directly from licensed Florida MLS feeds, recorded public sales, Zillow Research, and U.S. Census data — nothing is manually adjusted or estimated by hand. Medians use recorded closed sales; supply figures use live listing counts refreshed twice daily; the Momentum Score methodology is summarized .
Analyst oversight: Jon Brooks — Co-Founder, Momentum Realty · CEO, Momentum Research · Housing Market Analyst · methodology reviewed quarterly · Last data refresh: August 6, 2026 at 7:18 PM ET
Statistics on this page are computed automatically from licensed MLS feeds and public data sources (Zillow Research, U.S. Census Bureau) and summarized without manual review. Figures are estimates based on recent recorded activity, are deemed reliable but not guaranteed, and should be verified with a licensed agent before making decisions. This page does not constitute an appraisal or an automated valuation of any specific property. Momentum Realty is licensed in Florida and Georgia. Equal Housing Opportunity.