Sunrise Beach in Panama City Beach

Sunrise Beach
Homes for Sale in Panama City Beach, FL

Community in Panama City Beach · Bay County · ZIP 32407
Median sale $535K
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True comps, carrying-cost math, and listings before the portals.

Live Market Pulse
28/100
Market Heat
Cooler than normal
2013 → 2026 · 90 at the 2022 peak
0 is Sunrise Beach's coldest market since 2013, 100 its hottest. Today: 28. How it's scored

Photo via cpar

Built fromLive cpar data14 years of closingsUpdated twice daily
Live · Sunrise Beach Housing Pulse cpar + public records Analysis by Momentum Realty · $3.5B+ sold · 8,500+ transactions · Top 1% in Florida (RealTrends)
Price
$535K
Median sold · 12 mo
down 4.9% vs the prior 12 months
-4.9%
1-yr price change
n = 17 and 8 sales in the two windows
92.0%
Sale vs ask
+143%
T12M median vs 2012
from a $220K median in 2012
Tempo
57days
Median DOM · closed
9 days at the 2018 low
17
Sold · last 12 mo
10-yr average: about 17 a year
Ownership and context
0%
Cash buyers · Sunrise Beach
0 of 3 sales, 12 mo ending July 2025
Jon Brooks, founder of Momentum Realty
Jon's Current Read

Sunrise Beach is pricing in the mid-$500s right now, and that figure has softened over the past year rather than climbed. A market heat score in the high-20s tells you the same story from a different angle: this is a slow-moving, buyer-patient market, not one where offers stack up on day one.

Homes are sitting just under two months before going under contract, which gives buyers room to negotiate on price and terms rather than compete on speed. For sellers, that means pricing accurately from the start matters more than it would in a hotter market — overreaching on list price here tends to show up as extra time on market, not a bidding war.

Sunrise Beach Housing Pulse · Momentum Research · as of July 28, 2026

Sunrise Beach right now

🟡 Off the recent peak. The trailing-12-month median ($535K) is down 4.9% from the prior 12 months ($562K) and up 143% since 2012. With about 16 sales a year, a single closing can swing this number, so read the level and the decade, not one year's move.Momentum Research, record-level cpar closed sales, 12-month windows ending July 28. Confidence: Medium (17 and 8 sales in the two windows).

Jump to: Price history & scorecard · Homes for sale · Schools · FAQ

Updated July 28, 2026 · Live data: cpar, refreshed twice daily · MLS facts carry their source; interpretation lines are Momentum Research · Data sources & freshness

The 60-Second Overview

Sunrise Beach market snapshot (as of July 28, 2026): the median sale price is about $535K, and a median 57 days on market for closed sales. The trailing-12-month median is down 5% from the prior 12 months and up 143% since 2012, computed from record-level cpar closed sales (17 closings in the current window).

Sunrise Beach sits within Panama City Beach in Bay County, with pricing and pace right now reflecting a market that has cooled slightly from a year ago even as it holds a substantial long-run gain since 2012.

Best for

  • Buyers comfortable negotiating on price who are not in a rush to close
  • Sellers who can price accurately against a softened median rather than last year's numbers
  • Buyers prioritizing the home and location itself over a shared amenity package

Probably not for

  • Buyers who want a fast-moving, competitive-offer environment
  • Sellers expecting last year's pricing without adjustment
  • Buyers whose priority is an on-site amenity lineup, since none is currently identified here

Windows contain 3 to 34 sales each (17 in the current window); every figure carries its sample size, and thin markets swing on single closings. Listing information provided by the Central Panhandle Association of REALTORS®. Information is deemed reliable but not guaranteed by the MLS to be accurate. Deemed reliable but not guaranteed.

Median sale price · trailing 12 mo
$200K$400K$600K20122014201620182020202220242026
Down 4.9% year over year; up 143% since 2012.
Median days on market · closed sales
010020020122014201620182020202220242026
9 days at the 2018 low; 57 now.
Sale price vs original ask · median
90%95%100%20122014201620182020202220242026
92.0% now.
Homes sold per 12-mo window
010203020122014201620182020202220242026
3 to 34 a year; 17 in the current window.
Market Heat · 0 coldest, 100 hottest in the record
20406080seller-leaningbuyer-leaning2014201620182020202220242026
90 at the 2022 peak, 8 in the troughs, 28 now. Same score as the hero card, full history.

The real cost & risk here

Before the list price, the Florida math the portals skip. These are Bay County typicals — your exact home, flood zone, and insurance quote will vary, so verify each before you offer.

$2,053/mo
Bay County typical true cost to own
$161/mo
Bay County typical home insurance
Check CDD
Confirm before you offer

County typicals from Momentum’s Florida housing data (Zillow & Realtor.com aggregates, Census, FRED), updated monthly; insurance modeled. Flood zone is property-specific — always confirm via FEMA.

How much local inventory is already under contract

10% of homes for sale in Sunrise Beach are already under contract (under contract ÷ under contract + active listings) — a read on how much of the available inventory buyers have already claimed. Source: MLS data (2026-08-18).

Sunrise Beach Market Scorecard

Balanced

Sunrise Beach is currently a balanced market., and homes go under contract in about 65 days.

$535,000
Median sold
65
Days on mkt
17/2/0
Active/Pend/Sold

Go deeper: ZIP market scorecard · county scorecard · true cost calculator · affordability calculator.

Live data: cpar, refreshed twice daily. Market metrics only; these describe homes for sale and recent sales, not residents.

Housing distress & ownership in Sunrise Beach, Panama City Beach

Who owns here, how much is not owner-occupied, and how much for-sale inventory is under distress.

Active inventory in distress
0.0%
0 of 1 listings
Distress share trend — 0.0% now (2026-08-12 → 2026-08-14)

Source: Momentum Realty Research. Ownership & parcels from the FL DOR 2025 tax roll; distress from MLS active-listing status/remarks; price from MLS closed sales. Listing information provided by the Central Panhandle Association of REALTORS®. Information is deemed reliable but not guaranteed by the MLS to be accurate. Deemed reliable but not guaranteed.

Homes For Sale Right Now in Sunrise Beach

Live MLS inventory for Sunrise Beach. Every active listing, what is under contract right now, and the last 12 months of closed sales, refreshed twice a day. Closed comps beat an algorithm's guess every time.

Active and pending Sunrise Beach listings as of 2026-08-17, priced high to low. Listing information provided by the Central Panhandle Association of REALTORS®. Information is deemed reliable but not guaranteed by the MLS to be accurate. Tap any home to ask about it.

Listing locations from cpar. Map data © OpenStreetMap, tiles © CARTO.

If we were buying in Sunrise Beach today, this is the order of operations we would run for our clients.

1

Underwrite the condition first. Price the roof, HVAC, and systems honestly before judging any list price; condition swings value here more than square footage alone.

2

Match the home to real comps. Recent sales of similar condition and lot, not the asking price, tell you what a home is worth.

3

Move deliberately, not desperately. Neither side has a decisive edge, so a well-prepared, fairly-priced offer wins without overpaying.

4

Line up financing and inspection early. A pre-approval and an inspection plan let you act fast and negotiate from evidence.

5

Keep an agent in your corner. The listing agent works for the seller; we represent you and prepare a hand-built valuation before any offer in Sunrise Beach.

Best Buy
Buyers and sellers who want time to make a considered decision rather than a fast-moving bidding process.
Biggest Risk
The year-over-year decline means sellers need a realistic, data-backed list price rather than an aspirational one.
Sweet Spot
Priced right around the current median, a listing here should still move within a reasonable window given typical days-on-market.
Avoid If
This is not the community for buyers seeking a built-out amenity package, since none is identified in current listings.

A market that has settled, not stalled

The headline number to understand here is the pullback: prices are down close to 5% from a year ago, a moderate correction rather than a collapse. Set against the multi-year view — home values in Sunrise Beach are up well over 140% since 2012 — the current dip reads as a market catching its breath after a long climb, not a reversal of the underlying trend.

With 17 closings in the current window and a market heat score in the high-20s, this is a lower-volume, lower-urgency market. Listing data does not show organized community amenities tied to Sunrise Beach specifically, so value here is driven by the individual home and its location within Panama City Beach rather than by a shared amenity package. That puts more weight on condition, layout, and proximity to the coast when comparing one listing to another.

The location and the amenities are priced into every listing in Sunrise Beach. The deal is won or lost on condition, the comps, and the renovation math.

Jon Brooks · Founder, Momentum Realty
6.0C+ · Buy Score
Long-Term Appreciation8.7/10
Recent Direction4.8/10
Pricing Power4.6/10

Momentum Intelligence Scores are our proprietary, qualitative assessment on a 0 to 10 scale, built from the record-level market data on this page. They are a framework for comparing communities, not a guarantee of future value and not advice on a specific home; unlike an automated value estimate they do not price your home, they grade the community on evidence you can inspect. Composite is the plain average of the 3 factors (6.0). Basis: Long-Term Appreciation +143% since 2012; Recent Direction -4.9% year-over-year; Pricing Power 92.0% sale-to-list. Refreshed with each data update.

Why work with Momentum here

In a market moving at this pace, with a wide enough window between listing and contract, pricing strategy and patience matter more than reflexes. We track the median, the days-on-market trend, and the year-over-year direction here specifically, so we can tell a seller when to hold firm on price and a buyer when there is real room to negotiate rather than guessing.

Sunrise Beach in 15 seconds.

Best forBuyers and sellers who want time to make a considered decision rather than a fast-moving bidding process.
Biggest advantageA softened price point and slower pace give buyers negotiating room that hotter Panama City Beach markets do not offer right now.
Biggest riskThe year-over-year decline means sellers need a realistic, data-backed list price rather than an aspirational one.
Sweet spotPriced right around the current median, a listing here should still move within a reasonable window given typical days-on-market.
Avoid ifThis is not the community for buyers seeking a built-out amenity package, since none is identified in current listings.

HOA, CDD & Fees

In short
  • Mandatory HOA — confirm current dues
  • Any club/amenity membership is billed separately

Confirm the current HOA dues, exactly what they cover, and any CDD bond or special assessment for a specific address before you offer.

The takeaway

Selling here is won on condition and pricing to real comps, not an automated estimate. The right number comes from closed Sunrise Beach sales matched to your home.

What is your Sunrise Beach home worth?

Get a no-obligation home value based on real comparable sales in Sunrise Beach, not an automated guess. Tell us about your home and we will personally prepare your numbers and a pricing strategy. No obligation, no spam.

See homes for sale in Sunrise Beach on the map →

Real comps, not an automated estimate.

Frequently Asked Questions

What is the median home price in Sunrise Beach?
The median sale price in Sunrise Beach was $535K over the 12 months ending July 28, 2026 (17 closed sales, cpar).
How long do homes in Sunrise Beach take to sell?
Homes that closed in the 12 months ending July 28, 2026 took a median 57 days on market (17 sales, cpar).
Do cash buyers compete in Sunrise Beach?
Cash buyers took 0% of Sunrise Beach sales in the 12 months ending July 2025 (0 of 3 closings, cpar).
Have Sunrise Beach home prices gone up?
The trailing-12-month median is up 143% since 2012, from $220K to $535K (cpar closed records).
Who is the best real estate agent for Sunrise Beach?
The best agent for Sunrise Beach is one who actively works Panama City Beach and knows the community's pricing, fees, and current inventory. Tell us what you're looking for in the form on this page and Momentum Realty will match you with a local specialist for Sunrise Beach.
How do I find a top Panama City Beach real estate agent who knows Sunrise Beach?
Share a few details in the form on this page. Momentum Realty has 280+ agents and more than $3.5B in closed sales, and we'll connect you with one who knows Sunrise Beach and the wider Panama City Beach area.
Can Momentum Realty connect me with an agent for Sunrise Beach?
Yes. Use the form on this page and we'll introduce you to a local specialist who can guide your Sunrise Beach purchase or sale - no call center and no pressure.
Buyers comfortable negotiating on price who are not in a rush to closeExcellent fit
Sellers who can price accurately against a softened median rather than last year's numbersExcellent fit
Buyers prioritizing the home and location itself over a shared amenity packageExcellent fit
Buyers who want a fast-moving, competitive-offer environmentProbably not
Sellers expecting last year's pricing without adjustmentProbably not
Buyers whose priority is an on-site amenity lineup, since none is currently identified hereProbably not

Nearby Communities

Explore more neighborhoods near Sunrise Beach with Momentum Realty’s local guides.

EBEmerald Beach Resort0.1 mi awayOAOrigin At Seahaven0.2 mi awayOSOpen Sands0.2 mi awayOROcean Reef0.4 mi awayFTFontainebleau Terrace0.5 mi awayCCContinental Condos0.5 mi awayS(Summerwood (Bay)0.6 mi awayABAmbassador Beach Condo0.6 mi away

Browse all Florida neighborhood guides →

Data sources & freshness

Community market statscpar closed sales, 12-month windows ending July 28, 2026
Historical depthClosed-sale records back to 2012 (238 transactions analyzed)

Verify the primary sources yourself: Florida DOR · U.S. Census · FEMA flood maps · Citizens Property Insurance.

Momentum Research figures are our own analysis of cpar records; MLS data is deemed reliable but not guaranteed. Methodology: how Momentum market scores are computed. Market metrics describe homes for sale and recent sales, not residents.

Own a home here?

You just read the data. Now see what your home is worth.

The numbers on this page move markets in the aggregate. The number that matters to you is what a buyer pays for your address. Momentum sells for 1.25% above the cpar member average and 8 days faster, and we’ll price yours against live your area comps.

Looking to buy here? Search homes for sale →

What’s your home worth in your area?

A real valuation with real comps from a local listing agent, not an instant algorithm. Response within one business day.

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CallFree valuation →
Thinking of selling in Sunrise Beach? 17 recorded closings; median 57 days on market (window ending 2026-07-28). See the Bay County sell-now-or-wait data, what made 201,552 Florida listings fail in the last 12 months, or compare a cash offer vs. listing. Compiled from MLS records; deemed reliable but not guaranteed.
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