The Shores
Homes for Sale in Naples, FL

Community in Naples · Collier County · ZIP 34104
329 homesBuilt 1997–2003Median sale $515K
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Live Market Pulse
26/100
Market Heat
Cooler than normal
2015 → 2026 · 91 at the 2022 peak
0 is The Shores's coldest market since 2015, 100 its hottest. Today: 26. How it's scored
Built fromLive fgc data13 years of closingsFL DOR public recordsUpdated twice daily
Live · The Shores Housing Pulse fgc + public records Analysis by Momentum Realty · $3.5B+ sold · 8,500+ transactions · Top 1% in Florida (RealTrends)
Price
$515K
Median sold · 12 mo
up 9.6% vs the prior 12 months
+9.6%
1-yr price change
n = 13 and 15 sales in the two windows
$258/sf
Sold $/sqft · 12 mo
peak $305 in 2024
90.1%
Sale vs ask
Collier median: 91.3%
Tempo
93days
Median DOM · closed
5 days at the 2022 low
13
Sold · last 12 mo
10-yr average: about 19 a year
Ownership and context
71%
Owner-occupied · The Shores
234 of 329 parcels homesteaded (FL DOR 2025)
29%
Non-owner-occupied · The Shores
incl. 17% trust or LLC-held · 19% out-of-state
23%
Cash buyers · The Shores
3 of 13 sales, 12 mo ending July 2026
329
Homes in the community
329 residential parcels (FL DOR 2025)
Track record · 13 years of records
Est. 1997
Community established
homes built 1997-2003, median 2001 (FL DOR 2025)
1,813sqft
Median sold home size
12-mo windows, closed sales
4.0%/yr
Turnover rate
about 13 of 329 homes trade a year
Jon Brooks, founder of Momentum Realty
Jon's Current Read

The Shores is a single vintage story: homes built between 1997 and 2003, a median year built of 2001, so the housing stock reads as one consistent generation rather than a mix of eras. At a median of $515,000 and roughly $258 per square foot on a typical 2,100-square-foot home, price here is doing what price does in a built-out, non-amenitized community — it tracks condition and updates on a fixed floor plan era, not lot premiums or clubhouse access.

A median 93 days on market and a market heat score of 26 tell you this is not a bidding-war environment. Listings sit, buyers take their time, and sellers who price against comparable condition rather than against last year's headline number move faster. The 9.6% year-over-year gain shows real, sustained value movement over the past window — it just is not happening quickly on a per-listing basis, which rewards patience on both sides of the transaction.

The Shores Housing Pulse · Momentum Research · as of July 29, 2026

The Shores right now

🟢 Still climbing. The trailing-12-month median ($515K) is up 9.6% from the prior 12 months ($470K). With about 19 sales a year, a single closing can swing this number, so read the level and the decade, not one year's move.Momentum Research, record-level fgc closed sales, 12-month windows ending July 29. Confidence: Medium (13 and 15 sales in the two windows).

Jump to: Price history & scorecard · Homes for sale · Schools · FAQ

Updated July 29, 2026 · Live data: fgc, refreshed twice daily · MLS facts carry their source; interpretation lines are Momentum Research · Data sources & freshness

The 60-Second Overview

The Shores market snapshot (as of July 29, 2026): the median sale price is about $515K ($258 per sq ft over the trailing 12 months of closed sales), and a median 93 days on market for closed sales. The trailing-12-month median is up 10% from the prior 12 months, computed from record-level fgc closed sales (13 closings in the current window).

The Shores is a community of 329 homes in Naples, Collier County, built between 1997 and 2003 (median 2001), with a median living area of about 2,100 square feet. 71% of parcels are homesteaded, the owner-occupancy proxy in the Florida DOR assessment roll (2025 roll, public records).

The Shores is a Naples community of 329 homes built out in a tight six-year window in the late 1990s and early 2000s, giving it a consistent housing stock rather than a patchwork of construction eras.

Best for

  • Buyers targeting a home built in the late 1990s or early 2000s with a straightforward, no-frills HOA structure
  • Buyers comfortable with a longer marketing timeline in exchange for negotiating room on a fairly priced home
  • Buyers prioritizing living space — the median home here runs around 2,100 square feet — over community amenities

Probably not for

  • Buyers who want resort-style or clubhouse amenities as part of the purchase decision
  • Sellers expecting a fast, multiple-offer sale in the current 93-day median market
  • Buyers seeking newer construction outside the community's 1997-2003 build window

Price History: What Homes Here Have Actually Sold For

Median sale price over the trailing 12 months ending July 29 of each year, from record-level fgc closed sales. Same methodology as every appreciation figure on this page: the 2026 point ($515K) IS the median in the snapshot above, and the move from 2025 ($470K) IS the +9.6% one-year change.

Windows contain 0 to 32 sales each (13 in the current window); every figure carries its sample size, and thin markets swing on single closings. Listing information provided by the Florida Gulf Coast Multiple Listing Service, Inc. Information is deemed reliable but not guaranteed by the MLS to be accurate. Deemed reliable but not guaranteed.

Median sale price · trailing 12 mo
$300K$400K$500K2014201620182020202220242026
Up 9.6% year over year.
Every sale since 2013 · price vs size
$0$250K$500K$750K2k2k2k3k
232 closed sales; green = recent. Size sets the floor, condition and lot set the rest.
Sold $ per sq ft · trailing 12 mo
$200$3002014201620182020202220242026
Up from $142 in 2013 to a $305 peak in 2024; $258 now.
Median days on market · closed sales
0501002014201620182020202220242026
5 days at the 2022 low; 93 now.
Sale price vs original ask · median
90%95%100%2014201620182020202220242026
90.1% now vs Collier 91.3%.
Homes sold per 12-mo window
01020302014201620182020202220242026
0 to 32 a year; 13 in the current window.
Market Heat · 0 coldest, 100 hottest in the record
20406080seller-leaningbuyer-leaning201620182020202220242026
91 at the 2022 peak, 17 in the troughs, 26 now. Same score as the hero card, full history.
How much local inventory is already under contract

100% of homes for sale in ZIP 34104 are already under contract (under contract ÷ under contract + active listings) — a read on how much of the available inventory buyers have already claimed. Source: MLS data (2026-07-18).

If we were buying in The Shores today, this is the order of operations we would run for our clients.

1

Underwrite the condition first. Price the roof, HVAC, and systems honestly before judging any list price; condition swings value here more than square footage alone.

2

Match the home to real comps. Recent sales of similar condition and lot, not the asking price, tell you what a home is worth.

3

Move deliberately, not desperately. Neither side has a decisive edge, so a well-prepared, fairly-priced offer wins without overpaying.

4

Line up financing and inspection early. A pre-approval and an inspection plan let you act fast and negotiate from evidence.

5

Keep an agent in your corner. The listing agent works for the seller; we represent you and prepare a hand-built valuation before any offer in The Shores.

Best Buy
Buyers who want a consistent-vintage home in Naples without paying for shared amenities.
Biggest Risk
A median 93-day market time means sellers should not expect a quick sale on price alone.
Sweet Spot
Buyers focused on the home itself — layout, condition, updates — over community amenities.
Avoid If
You are shopping specifically for clubhouse, pool, or organized amenity access, since none is identified here.

One build era, one price story

With 329 homes and a five-year construction window, The Shores does not have the layered pricing complexity you find in communities built across multiple decades. Most buyers are comparing homes of similar bones — similar 2,100-square-foot footprints, similar systems age — which means the spread in price per square foot is more a function of updates and maintenance than of era or floor plan generation.

No amenities are identified from current MLS listings, so whatever draws a buyer here is the home and the location, not a shared pool or clubhouse fee. That also means carrying costs are simpler to underwrite going in — there is no HOA amenity package to price into the offer, for better or worse depending on what a buyer is looking for.

The location and the amenities are priced into every listing in The Shores. The deal is won or lost on condition, the comps, and the renovation math.

Jon Brooks · Founder, Momentum Realty
6.3B- · Buy Score
Recent Direction8.4/10
Owner Commitment7.1/10
Pricing Power3.4/10

Momentum Intelligence Scores are our proprietary, qualitative assessment on a 0 to 10 scale, built from the record-level market data on this page. They are a framework for comparing communities, not a guarantee of future value and not advice on a specific home; unlike an automated value estimate they do not price your home, they grade the community on evidence you can inspect. Composite is the plain average of the 3 factors (6.3). Basis: Recent Direction +9.6% year-over-year; Owner Commitment 71% owner-occupied; Pricing Power 90.1% sale-to-list. Refreshed with each data update.

Why work with Momentum here

In a community with a single build era and a 93-day median market time, pricing strategy and condition presentation matter more than headline comps. We price against what similar-vintage homes actually sold for in current condition, not against the loudest recent closing, and we tell sellers up front when a longer marketing period should be expected rather than promised away.

The Shores in 15 seconds.

Best forBuyers who want a consistent-vintage home in Naples without paying for shared amenities.
Biggest advantageA tight construction window means fewer surprises comparing one home's age and systems to another.
Biggest riskA median 93-day market time means sellers should not expect a quick sale on price alone.
Sweet spotBuyers focused on the home itself — layout, condition, updates — over community amenities.
Avoid ifYou are shopping specifically for clubhouse, pool, or organized amenity access, since none is identified here.

HOA, CDD & Fees

In short
  • Mandatory HOA — confirm current dues
  • Any club/amenity membership is billed separately

Confirm the current HOA dues, exactly what they cover, and any CDD bond or special assessment for a specific address before you offer.

The takeaway

Selling here is won on condition and pricing to real comps, not an automated estimate. The right number comes from closed The Shores sales matched to your home.

What is your The Shores home worth?

Get a no-obligation home value based on real comparable sales in The Shores, not an automated guess. Tell us about your home and we will personally prepare your numbers and a pricing strategy. No obligation, no spam.

See homes for sale in The Shores on the map →

Real comps, not an automated estimate.

Frequently Asked Questions

What is the median home price in The Shores?
The median sale price in The Shores was $515K over the 12 months ending July 29, 2026 (13 closed sales, fgc).
How long do homes in The Shores take to sell?
Homes that closed in the 12 months ending July 29, 2026 took a median 93 days on market (13 sales, fgc).
How many homes are in The Shores?
The Florida DOR 2025 assessment roll shows 329 homes in The Shores (public records).
What share of The Shores is owner-occupied?
71% of The Shores parcels carry a homestead exemption on the 2025 Florida DOR roll, the owner-occupancy proxy in public records.
When were the homes in The Shores built?
Homes in The Shores were built between 1997 and 2003, with a median year built of 2001 (FL DOR 2025 roll).
Do cash buyers compete in The Shores?
Cash buyers took 23% of The Shores sales in the 12 months ending July 2026 (3 of 13 closings, fgc).
Who is the best real estate agent for The Shores?
The best agent for The Shores is one who actively works Naples and knows the community's pricing, fees, and current inventory. Tell us what you're looking for in the form on this page and Momentum Realty will match you with a local specialist for The Shores.
How do I find a top Naples real estate agent who knows The Shores?
Share a few details in the form on this page. Momentum Realty has 280+ agents and more than $3.5B in closed sales, and we'll connect you with one who knows The Shores and the wider Naples area.
Can Momentum Realty connect me with an agent for The Shores?
Yes. Use the form on this page and we'll introduce you to a local specialist who can guide your The Shores purchase or sale - no call center and no pressure.
Buyers targeting a home built in the late 1990s or early 2000s with a straightforward, no-frills HOA structureExcellent fit
Buyers comfortable with a longer marketing timeline in exchange for negotiating room on a fairly priced homeExcellent fit
Buyers prioritizing living space — the median home here runs around 2,100 square feet — over community amenitiesExcellent fit
Buyers who want resort-style or clubhouse amenities as part of the purchase decisionProbably not
Sellers expecting a fast, multiple-offer sale in the current 93-day median marketProbably not
Buyers seeking newer construction outside the community's 1997-2003 build windowProbably not

Data sources & freshness

Community market statsfgc closed sales, 12-month windows ending July 29, 2026
Housing stock & ownershipFlorida DOR 2025 assessment roll (street-list match (8 streets, ZIP 34104))
Under-contract sharesfgc records, as of 2026-07-18
Historical depthClosed-sale records back to 2013 (232 transactions analyzed)

Verify the primary sources yourself: Florida DOR · U.S. Census · FEMA flood maps · Citizens Property Insurance.

Momentum Research figures are our own analysis of fgc records; MLS data is deemed reliable but not guaranteed. Methodology: how Momentum market scores are computed. Market metrics describe homes for sale and recent sales, not residents.

Own a home here?

You just read the data. Now see what your home is worth.

The numbers on this page move markets in the aggregate. The number that matters to you is what a buyer pays for your address. Momentum sells for 1.25% above the fgc member average and 8 days faster, and we’ll price yours against live your area comps.

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