Naples
Housing Market

City market report · Collier County · 36 ZIP codes

Median sale price $570,000, down 2.0% year over year, with homes going under contract in about 72 days, 3,105 homes on the market.

782 communities reporting7,888 sales analyzedRefreshed twice dailyMomentum Score 43
Live Market Pulse
43/100
Momentum
Buyer's Opportunity
Buyers are negotiating roughly 9% off asking. Recalculated every day from licensed MLS data · last refresh September 15, 2026 at 7:33 PM ET.
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Live · Naples Housing Pulse Licensed FL MLS feeds + public records Analysis by Momentum Realty · $3.5B+ sold · 10,000+ customers served · Top 1% in Florida (RealTrends)
Price
$570K
Median sold · 12 moConfidence: High
down 2.0% vs the prior 12 months
-2.0%
1-yr price change
n = 7,888 recent sales
$327/sf
Sold $/sqft · 12 mo
Collier County: $327 · -1.8% vs prior yr
91.1%
Sale vs ask
Collier County: 91.0% · +0.6pp vs prior yr
$554K
Collier County home value
Zillow ZHVI, monthly · -3.6% vs a year ago
Tempo
5.0mo
Supply
3 to 6 months is the balanced band
72days
Median DOM · closed
Collier County: 74 days · +2.0 days vs prior yr
25%
Under contract
Collier County: 24%
3,105 · 835 ▲16
For sale · pending
live counts, refreshed twice daily
12
Sold · last 12 mo
closed across all tracked communities · +20.6% vs prior yr
Market context
18%
Listings with price cuts
Collier County · Zillow · -2.7pp vs prior month
6,306
County for-sale inventory
Zillow, monthly · -9.6% vs prior month
6%
New construction
share of recent sales · -0.8pp vs prior yr
43/100
Momentum score
Buyer's Opportunity
782
Communities reporting
of 1,385 tracked in Naples
Economy & people · county layer
$86,173
Median household income
U.S. Census ACS, county
387,681
County population
+6.5% since 2018
6.4×
Price to income
county home value vs median income
76%
Owner-occupied
U.S. Census ACS, county
$3,219/yr
Median property tax
county, ACS
Licensed FL MLSZillow ResearchU.S. Census ACSPublic records
$3.5B+ sold 10,000+ customers served Top 1% in Florida · RealTrends 800+ five-star reviews Licensed FL MLS data Updated daily
Today's Take · September 15, 2026
Jon Brooks
Jon Brooks
Co-Founder, Momentum Realty · CEO, Momentum Research
Housing Market Analyst

Inventory sits at 5.0 months of supply — balanced by the 3-to-6-month balanced benchmark, and 25% of listed homes are already under contract. Prices are down 2.0% versus the prior year, but sellers are still collecting 91.1% of asking. Taken together, the data leans toward buyers — leverage is real for those ready to use it.

What It Means

Who has leverage right now

BUYER'S SELLER'S 43
Momentum Score
Buyer leverage57
Seller leverage43

Leverage scores are derived from the Momentum Score (supply, demand, speed, pricing power, and trend). Right now the data favors neither side decisively.

Momentum Outlook
  • Prices — balanced supply argues for a sideways market; condition and pricing decide individual outcomes.
  • Inventory — tightening over the tracked window; watch whether that holds through the season.
  • Negotiating power — buyers gain ground as 25% of inventory sits under contract.
  • Mortgage sensitivity — at 6.4× income, this market is highly sensitive to rate moves; rate relief tends to show up in demand here quickly.

Derived from current Naples data, not a prediction or guarantee. Markets move; talk to an agent before acting on any single reading.

Supply by Price Band

One inventory number hides four different markets

Under $300K
mo · buyer-tilted · 484 active
$300K–$500K
mo · buyer-tilted · 660 active
$500K–$750K
882.0 mo · buyer-tilted · 882 active
$750K+
mo · buyer-tilted · 1,079 active

Months of supply = active listings ÷ monthly sales pace, bucketing communities by their recent median. 3–6 months is the balanced band.

Neighborhood Heat Map

Where Naples is hot — and where it isn't

Each dot is a community (350 shown, sized by sales volume rank). Click any dot to open its full neighborhood guide.

Analysis

The read on Naples

The median sale price across Naples currently stands at $570,000, down 2.0% from a year ago. Buyers are paying a median of $327 per square foot. The typical home goes under contract in about 72 days. Sellers are capturing 91.1% of their original asking price on average.

There are 3,105 active listings on the market, with 835 more already under contract. At the current sales pace that works out to 5.0 months of supply — roughly balanced conditions by the standard six-month benchmark. 12 homes closed here over the trailing 12 months.

Zillow's home value index for Collier County stands at $553,841. About 18% of listings county-wide have taken a price cut — a useful gauge of seller flexibility.

Weighing supply, demand, speed, pricing power, and trend together, the Momentum Score for Naples is 43 of 100 — buyer's opportunity territory. This page recalculates every day as new MLS data lands, so the numbers above reflect the market as of September 15, 2026.

Trends & History

Naples since 2012 — and where it’s heading

A median home here sold for $156,425 in 2012 and $1,057,232 over the last recorded year — 576% appreciation across 14 years of recorded sales.

Median sale price · 2012–2026 (112,908 recorded sales)

$138K$607K$1.08M$1.06M2012: $156K2013: $345K2014: $456K2015: $497K2016: $493K2017: $512K2018: $546K2019: $539K2020: $564K2021: $717K2022: $884K2023: $923K2024: $959K2025: $1.04M2026: $1.06M20122015201920232026

Days on market by year

10d52d94d73d2012: 93d2013: 92d2014: 62d2015: 54d2016: 56d2017: 71d2018: 73d2019: 76d2020: 70d2021: 28d2022: 12d2023: 35d2024: 50d2025: 71d2026: 73d20122015201920232026

Home value trend · Collier County (Zillow ZHVI)

$553K$564K$575K$554KJul '25: $574KAug '25: $569KSep '25: $565KOct '25: $562KNov '25: $561KDec '25: $560KJan '26: $560KFeb '26: $560KMar '26: $560KApr '26: $559KMay '26: $556KJun '26: $554KJul '26: $554KJul '25Oct '25Jan '26Apr '26Jul '26

For-sale inventory · county (Zillow)

6,2697,1858,1006,306Jul '25: 7,702Aug '25: 6,984Sep '25: 6,475Oct '25: 6,377Nov '25: 6,603Dec '25: 6,910Jan '26: 7,328Feb '26: 7,686Mar '26: 8,064Apr '26: 7,999May '26: 7,628Jun '26: 6,972Jul '26: 6,306Jul '25Oct '25Jan '26Apr '26Jul '26

Daily active vs pending · Collier County (MLS)

9682,8154,661Aug 22 · Active: 4,588Aug 23 · Active: 4,585Aug 28 · Active: 4,541Aug 29 · Active: 4,553Aug 30 · Active: 4,544Aug 31 · Active: 4,540Sep 07 · Active: 4,468Sep 09 · Active: 4,461Sep 11 · Active: 4,499Sep 12 · Active: 4,487Sep 13 · Active: 4,481Sep 14 · Active: 4,480Sep 15 · Active: 4,496Aug 22Sep 07Sep 15ActivePending

Median price · daily recalculation

$546K$570K$594K$570KAug 06: $570KAug 08: $570KAug 09: $570KAug 10: $570KAug 11: $570KAug 12: $570KAug 13: $570KAug 15: $570KAug 17: $570KAug 18: $570KAug 19: $570KAug 20: $570KAug 21: $570KAug 22: $570KAug 23: $570KAug 24: $570KAug 26: $570KAug 28: $570KAug 29: $570KAug 30: $570KAug 31: $570KSep 01: $570KSep 04: $570KSep 05: $570KSep 06: $570KSep 07: $570KSep 08: $570KSep 09: $570KSep 10: $570KSep 11: $570KSep 12: $570KSep 13: $570KSep 14: $570KSep 15: $570KAug 06Aug 17Aug 28Sep 07Sep 15
Local Economics · county layer

What’s driving Naples

Who’s moving here
+2,411 net residents/yr

Top inbound states: IL, NY, MA, NJ. Movers arriving report ~$283,468 average income. Source: IRS SOI county-to-county migration, 2022-2023

Insurance reality check
$2,147/yr avg premium

2,002 Citizens policies in force in Collier County — the state-backed insurer of last resort. Budget insurance into any Collier purchase before you fall in love with a house. Source: Citizens Property Insurance, Detail by County, April 2026

Building pipeline
2,736 units permitted -22% YoY

1,945 single-family · 791 multi-family · 7.1 per 1,000 residents. Future supply pressure starts here. Source: U.S. Census Bureau, Building Permits Survey, 2025

Momentum Research Desk

The calls we’re making from today’s data

Biggest move
Esplanade ▲ 59%

The sharpest 1-yr median swing among tracked communities. Thin samples can exaggerate swings — verify with a comp analysis before treating it as trend.

What we’re telling clients today

Buyers: ask for concessions — rate buydowns and repair credits are back on the table. Sellers: presentation and the first two weekends decide your outcome; price accordingly.

Generated from today’s data by Momentum’s analysis engine and reviewed on a rolling basis by our broker team.

Compare Markets

How it stacks up across Collier County

MarketMedianActiveScore
Naples ← this page$570K3,10543
Marco Island$1.34M32636Open →
Ave Maria$400K21132Open →
Community Movers

Neighborhoods on the move

Prices rising fastest
EsplanadeNaples$1.55M▲ 59%
Troon LakesNaples$1.43M▲ 58%
Regent ParkNaples$530K▲ 56%
OrchardsNaples$625K▲ 42%
Naples Bay ResortNaples$1.00M▲ 39%
Prices cooling fastest
LakewoodNaples$216K▼ 52%
Riviera ColonyNaples$125K▼ 50%
Vanderbilt TowersNaples$350K▼ 39%
Olde CypressNaples$1.10M▼ 37%
AvalonNaples$415K▼ 36%
Most homes for sale
Golden Gate EstatesNaples$570K345
Naples ParkNaples$815K71
OldeNaples$6.10M45
Isles Of Collier PreserveNaples$1.20M38
Orange Blossom RanchNaples$488K33
Selling fastest
TimarronNaples$992K4 days
Tierra MarNaples$2.15M5 days
Lantana At Olde CypressNaples$1.50M9 days
Riviera Colony Golf EstatesNaples$265K9 days
FoxfireNaples$613K13 days
Explore Deeper

Naples ZIP codes

Most active communities

More on Naples

Keep Going

Put this data to work

Plain Answers

The questions people actually ask

Should I buy a house in Naples right now?

The data says conditions currently favor buyers in Naples — the Momentum Score reads 43/100 with 5.0 months of supply. For buyers that means preparation over hesitation: well-priced homes still move fast, but there is more room to negotiate than a year ago. The right timing always depends on your rate, your equity, and how long you plan to stay — not just the market.

Is Naples becoming more affordable?

Yes, modestly — the median sale price in Naples is $570,000, down 2.0% versus the prior year, while sellers still capture 91.1% of asking price. Softening prices plus normal-length marketing times mean affordability is improving at the margin, though financing costs matter more than list prices for most monthly payments.

Where are prices falling fastest in Naples?

Among tracked communities with enough sales to measure, the sharpest 1-year median declines are Lakewood (-52%); Riviera Colony (-50%); Vanderbilt Towers (-39%). Note that community-level medians move on small sale counts — a few high- or low-end closings can swing them — so treat these as leads for a comp analysis, not verdicts.

Which Naples neighborhoods are most competitive?

Measured by speed of sale, the fastest-moving tracked communities right now are Timarron (4 days); Tierra Mar (5 days); Lantana At Olde Cypress (9 days) — homes there go under contract well ahead of the market-wide pace of 72 days.

How does Naples compare to the rest of Collier County?

Naples's median of $570,000 runs 0% below the county-wide median of $570,000, and homes here take 72 days to go under contract versus 74 county-wide.

Questions

Naples housing market FAQ

How is the housing market in Naples right now?

As of September 15, 2026, the Naples housing market is roughly balanced: the median sale price is $570,000 (down 2.0% year over year), 3,105 homes are for sale against 12 sales in the last 12 months, which is 5.0 months of supply, and the typical home goes under contract in about 72 days.

How much is a house in Naples?

The median home sold for $570,000 in Naples over the last 12 months, about $327 per square foot; asking prices on the 3,105 current listings run from well below to well above that, and the community pages linked below show what each neighborhood actually sells for.

Is it a good time to sell a house in Naples?

By the numbers, sellers in Naples are getting 91.1% of asking price and going under contract in about 72 days with 5.0 months of supply. Under four months of supply generally favors sellers; over six favors buyers. Whether it is a good time for you depends on what you paid and where you are going next, which is a conversation with an agent, not a chart.

What is the Naples housing market forecast?

Momentum Realty publishes the recorded trend, not a prediction: Naples median sale prices are down 2.0% year over year, inventory stands at 5.0 months of supply, and 25% of listings are under contract. The charts on this page update with every MLS refresh, so the direction shows up here before any forecast catches it.

What is the median home price in Naples?

The median sale price in Naples is currently $570,000, down 2.0% from a year ago, based on MLS sales data updated September 15, 2026.

Is Naples a buyer's or seller's market right now?

The data currently is roughly balanced. Naples scores 43 of 100 on the Momentum Score, with 5.0 months of housing supply. Conditions change; this page updates daily.

How long do homes take to sell in Naples?

The typical home in Naples goes under contract in about 72 days, per current MLS data.

How many homes are for sale in Naples?

There are approximately 3,105 active listings in Naples as of September 15, 2026.

Are home prices in Naples rising or falling?

Median sale prices are down 2.0% year over year based on a rolling comparison of MLS sales.

Put this data to work

Momentum agents use this intelligence every day to price listings and write winning offers across Naples. Talk through what the numbers mean for your move.

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Methodology & Accountability

Every number on this page is computed directly from licensed Florida MLS feeds, recorded public sales, Zillow Research, and U.S. Census data — nothing is manually adjusted or estimated by hand. Medians use recorded closed sales; supply figures use live listing counts refreshed twice daily; the Momentum Score methodology is summarized .

Analyst oversight: Jon Brooks — Co-Founder, Momentum Realty · CEO, Momentum Research · Housing Market Analyst · methodology reviewed quarterly · Last data refresh: September 15, 2026 at 7:33 PM ET

Find homes What's my home worth?

Statistics on this page are computed automatically from licensed MLS feeds and public data sources (Zillow Research, U.S. Census Bureau) and summarized without manual review. Figures are estimates based on recent recorded activity, are deemed reliable but not guaranteed, and should be verified with a licensed agent before making decisions. This page does not constitute an appraisal or an automated valuation of any specific property. Momentum Realty is licensed in Florida and Georgia. Equal Housing Opportunity.

Selling in this ZIP? Weigh the numbers first: the Florida sell-now-or-wait scoreboard, why 201,552 Florida listings failed to sell in 12 months, and cash offer vs. listing, both numbers. Compiled from MLS records; deemed reliable but not guaranteed.