34102 (Naples)
Housing Market & Home Values
Median sale price $570,000, up 3.3% year over year, with homes going under contract in about 69 days, 606 homes on the market.
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Housing Market Analyst
18% of listed homes are already under contract. Prices are up 3.3% versus the prior year and sellers are still collecting 93.1% of asking. Taken together, the data leans toward buyers — leverage is real for those ready to use it.
Who has leverage right now
Leverage scores are derived from the Momentum Score (supply, demand, speed, pricing power, and trend). Right now the data favors neither side decisively.
- Inventory — building over the tracked window; watch whether that holds through the season.
- Negotiating power — buyers gain ground as 18% of inventory sits under contract.
- Mortgage sensitivity — at 6.4× income, this market is highly sensitive to rate moves; rate relief tends to show up in demand here quickly.
Derived from current 34102 data, not a prediction or guarantee. Markets move; talk to an agent before acting on any single reading.
One inventory number hides four different markets
Months of supply = active listings ÷ monthly sales pace, bucketing communities by their recent median. 3–6 months is the balanced band.
Where 34102 is hot — and where it isn't
Each dot is a community (44 shown, sized by sales volume rank). Click any dot to open its full neighborhood guide.
The read on 34102 (Naples)
The median sale price across 34102 currently stands at $570,000, up 3.3% from a year ago. Buyers are paying a median of $327 per square foot. The typical home goes under contract in about 69 days. Sellers are capturing 93.1% of their original asking price on average.
There are 606 active listings on the market, with 131 more already under contract.
Zillow's home value index for Collier County stands at $550,722. About 17% of listings county-wide have taken a price cut — a useful gauge of seller flexibility.
Weighing supply, demand, speed, pricing power, and trend together, the Momentum Score for 34102 is 44 of 100 — buyer's opportunity territory. This page recalculates every day as new MLS data lands, so the numbers above reflect the market as of October 5, 2026.
34102 since 2012 — and where it’s heading
A median home here sold for $130,000 in 2012 and $1,939,729 over the last recorded year — 1392% appreciation across 14 years of recorded sales.
Median sale price · 2012–2026 (17,177 recorded sales)
Days on market by year
Home value trend · Collier County (Zillow ZHVI)
For-sale inventory · county (Zillow)
Daily active vs pending · Collier County (MLS)
Median price · daily recalculation
What’s driving 34102
Top inbound states: IL, NY, MA, NJ. Movers arriving report ~$283,468 average income. Source: IRS SOI county-to-county migration, 2022-2023
2,002 Citizens policies in force in Collier County — the state-backed insurer of last resort. Budget insurance into any Collier purchase before you fall in love with a house. Source: Citizens Property Insurance, Detail by County, April 2026
1,945 single-family · 791 multi-family · 7.1 per 1,000 residents. Future supply pressure starts here. Source: U.S. Census Bureau, Building Permits Survey, 2025
The calls we’re making from today’s data
The sharpest 1-yr median swing among tracked communities. Thin samples can exaggerate swings — verify with a comp analysis before treating it as trend.
Buyers: ask for concessions — rate buydowns and repair credits are back on the table. Sellers: presentation and the first two weekends decide your outcome; price accordingly.
Generated from today’s data by Momentum’s analysis engine and reviewed on a rolling basis by our broker team.
Nearby ZIP codes in Collier
| Market | Median | Active | Score | |
|---|---|---|---|---|
| 34102 ← this page | $570K | 606 | 44 | |
| 34104 | $570K | 580 | 45 | Open → |
| 34105 | $570K | 573 | 47 | Open → |
| 34114 | $660K | 561 | 35 | Open → |
| 34145 | $1.38M | 387 | 39 | Open → |
| 34119 | $808K | 376 | 49 | Open → |
Neighborhoods on the move
| Naples Bay ResortNaples | $1.00M | ▲ 39% |
| Aqualane ShoresNaples | $10.1M | ▲ 34% |
| Eleven Eleven CentralNaples | $2.39M | ▲ 30% |
| MooringsNaples | $5.05M | ▲ 26% |
| OldeNaples | $6.10M | ▲ 17% |
| Lake ParkNaples | $1.60M | ▼ 33% |
| Royal HarborNaples | $2.94M | ▼ 17% |
| River ParkNaples | $420K | ▼ 16% |
| Royal Bay VillasNaples | $259K | ▼ 11% |
| Blue HeronNaples | $270K | ▼ 8% |
| Golden Gate EstatesNaples | $570K | 351 |
| OldeNaples | $6.10M | 48 |
| MooringsNaples | $5.05M | 28 |
| Aqualane ShoresNaples | $10.1M | 26 |
| Royal HarborNaples | $2.94M | 24 |
| Blue HeronNaples | $270K | 44 days |
| River ParkNaples | $420K | 53 days |
| Golden Gate EstatesNaples | $570K | 55 days |
| Royal Bay VillasNaples | $259K | 72 days |
| Royal HarborNaples | $2.94M | 77 days |
Cities in this ZIP
Most active communities
Put this data to work
The questions people actually ask
Should I buy a house in 34102 right now?
The data says conditions currently favor buyers in 34102 — the Momentum Score reads 44/100. For buyers that means preparation over hesitation: well-priced homes still move fast, but there is more room to negotiate than a year ago. The right timing always depends on your rate, your equity, and how long you plan to stay — not just the market.
Is 34102 becoming more affordable?
No — the median sale price in 34102 is $570,000, up 3.3% versus the prior year, while sellers still capture 93.1% of asking price. Rising prices mean waiting has a cost; affordability hinges mostly on your rate.
Where are prices falling fastest in 34102?
Among tracked communities with enough sales to measure, the sharpest 1-year median declines are Lake Park (-33%); Royal Harbor (-17%); River Park (-16%). Note that community-level medians move on small sale counts — a few high- or low-end closings can swing them — so treat these as leads for a comp analysis, not verdicts.
Which 34102 neighborhoods are most competitive?
Measured by speed of sale, the fastest-moving tracked communities right now are Blue Heron (44 days); River Park (53 days); Golden Gate Estates (55 days) — homes there go under contract well ahead of the market-wide pace of 69 days.
34102 (Naples) housing market FAQ
How is the housing market in 34102 right now?
As of October 5, 2026, the 34102 housing market is roughly balanced: the median sale price is $570,000 (up 3.3% year over year), 606 homes are for sale, and the typical home goes under contract in about 69 days.
How much is a house in 34102?
The median home sold for $570,000 in 34102 over the last 12 months, about $327 per square foot; asking prices on the 606 current listings run from well below to well above that, and the community pages linked below show what each neighborhood actually sells for.
Is it a good time to sell a house in 34102?
By the numbers, sellers in 34102 are getting 93.1% of asking price and going under contract in about 69 days. Whether it is a good time for you depends on what you paid and where you are going next, which is a conversation with an agent, not a chart.
What is the 34102 housing market forecast?
Momentum Realty publishes the recorded trend, not a prediction: 34102 median sale prices are up 3.3% year over year, and 18% of listings are under contract. The charts on this page update with every MLS refresh, so the direction shows up here before any forecast catches it.
What is the median home price in 34102?
The median sale price in 34102 is currently $570,000, up 3.3% from a year ago, based on MLS sales data updated October 5, 2026.
Is 34102 a buyer's or seller's market right now?
The data currently is roughly balanced. 34102 scores 44 of 100 on the Momentum Score. Conditions change; this page updates daily.
How long do homes take to sell in 34102?
The typical home in 34102 goes under contract in about 69 days, per current MLS data.
How many homes are for sale in 34102?
There are approximately 606 active listings in 34102 as of October 5, 2026.
Are home prices in 34102 rising or falling?
Median sale prices are up 3.3% year over year based on a rolling comparison of MLS sales.
Momentum agents use this intelligence every day to price listings and write winning offers across 34102 (Naples). Talk through what the numbers mean for your move.
Every number on this page is computed directly from licensed Florida MLS feeds, recorded public sales, Zillow Research, and U.S. Census data — nothing is manually adjusted or estimated by hand. Medians use recorded closed sales; supply figures use live listing counts refreshed twice daily; the Momentum Score methodology is summarized .
Analyst oversight: Jon Brooks — Co-Founder, Momentum Realty · CEO, Momentum Research · Housing Market Analyst · methodology reviewed quarterly · Last data refresh: October 5, 2026 at 1:44 PM ET
Statistics on this page are computed automatically from licensed MLS feeds and public data sources (Zillow Research, U.S. Census Bureau) and summarized without manual review. Figures are estimates based on recent recorded activity, are deemed reliable but not guaranteed, and should be verified with a licensed agent before making decisions. This page does not constitute an appraisal or an automated valuation of any specific property. Momentum Realty is licensed in Florida and Georgia. Equal Housing Opportunity.