The Strada
Homes for Sale in Naples, FL
True comps, carrying-cost math, and listings before the portals.
Market Heat
At The Strada, price per square foot is doing most of the talking. A median of $649.45 per square foot against a $990,000 median price points to a smaller-footprint, high-finish product rather than sheer size driving value. That combination tends to compress the buyer pool to people who want the address and the build quality, not extra square footage.
A 61-day median days-on-market alongside a market heat score of 64 reads as a market with real activity but not urgency. Pricing correctly at listing matters more here than trying to test the top of the range, and the 13.1% year-over-year gain over the past 12 months of closings suggests sellers still have room to negotiate on terms without giving up the trend.
The Strada right now
🟢 Still climbing. The trailing-12-month median ($990K) is up 13.1% from the prior 12 months ($875K). With about a dozen sales a year, a single closing can swing this number, so read the level and the decade, not one year's move.Momentum Research, record-level fgc closed sales, 12-month windows ending July 29. Confidence: Low (12 and 5 sales in the two windows).
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Updated July 29, 2026 · Live data: fgc, refreshed twice daily · MLS facts carry their source; interpretation lines are Momentum Research · Data sources & freshness
The 60-Second Overview
The Strada market snapshot (as of July 29, 2026): the median sale price is about $990K ($649 per sq ft over the trailing 12 months of closed sales), and a median 61 days on market for closed sales. The trailing-12-month median is up 13% from the prior 12 months, computed from record-level fgc closed sales (12 closings in the current window).
The Strada's value is concentrated in build quality and per-square-foot pricing rather than size, with a median price of $990,000 and no community amenities currently identified in MLS listings, so the appeal here is the product itself and the Naples location.
Who The Strada is best for.
Best for
- Buyers whose budget centers near the $990,000 median and who value build quality over square footage.
- Buyers comfortable evaluating homes on a price-per-square-foot basis rather than total size.
- Buyers with flexibility on timeline who can use a 61-day median market to negotiate rather than compete.
Probably not for
- Buyers who need confirmed community amenities like a pool, gym, or clubhouse as part of the purchase decision.
- Buyers prioritizing maximum square footage per dollar over finish level.
- Buyers expecting a fast-moving, bidding-war market rather than a heat score in the mid-60s.
Price History: What Homes Here Have Actually Sold For
Median sale price over the trailing 12 months ending July 29 of each year, from record-level fgc closed sales. Same methodology as every appreciation figure on this page: the 2026 point ($990K) IS the median in the snapshot above, and the move from 2025 ($875K) IS the +13.1% one-year change.
Windows contain 0 to 20 sales each (12 in the current window); every figure carries its sample size, and thin markets swing on single closings. Listing information provided by the Florida Gulf Coast Multiple Listing Service, Inc. Information is deemed reliable but not guaranteed by the MLS to be accurate. Deemed reliable but not guaranteed.
0% of homes for sale in ZIP 34105 are already under contract (under contract ÷ under contract + active listings) — a read on how much of the available inventory buyers have already claimed. Source: MLS data (2026-07-18).
The The Strada buying strategy.
If we were buying in The Strada today, this is the order of operations we would run for our clients.
Underwrite the condition first. Price the roof, HVAC, and systems honestly before judging any list price; condition swings value here more than square footage alone.
Match the home to real comps. Recent sales of similar condition and lot, not the asking price, tell you what a home is worth.
Move deliberately, not desperately. Neither side has a decisive edge, so a well-prepared, fairly-priced offer wins without overpaying.
Line up financing and inspection early. A pre-approval and an inspection plan let you act fast and negotiate from evidence.
Keep an agent in your corner. The listing agent works for the seller; we represent you and prepare a hand-built valuation before any offer in The Strada.
Price Per Foot Over Square Footage
The math at The Strada is straightforward: a median price per square foot of $649.45 is high enough that buyers are clearly paying for construction, layout, or finish level rather than raw space. That's a different calculus than communities where the median price is driven mostly by lot size or square footage. Anyone comparing this community to a larger, lower-ppsf property elsewhere in Naples needs to run the per-square-foot number, not just the sticker price.
With no community amenities identified in current MLS listings, whatever draw exists here is coming from the homes and the location within Naples, not a clubhouse or gate. That's worth confirming directly with a specific listing before assuming any shared facilities exist. The 61-day median days-on-market and a heat score of 64 together suggest the market is neither stalling nor sprinting, which gives buyers time to do that homework properly.
The location and the amenities are priced into every listing in The Strada. The deal is won or lost on condition, the comps, and the renovation math.
Why work with Momentum here
In a community priced on a per-square-foot basis rather than headline size, we pull comparable closings and run the ppsf math before you write an offer, so you know whether a listing is priced against the community trend or against its finish level. We also verify amenity claims listing by listing since none are currently confirmed at the community level, and we track the pace of the 61-day median DOM against live listings so you're not guessing at negotiating room.
The Strada in 15 seconds.
HOA, CDD & Fees
- Mandatory HOA — confirm current dues
- Any club/amenity membership is billed separately
Confirm the current HOA dues, exactly what they cover, and any CDD bond or special assessment for a specific address before you offer.
Tools for a The Strada buy.
Free calculators to pressure-test the real cost before you tour.
Selling here is won on condition and pricing to real comps, not an automated estimate. The right number comes from closed The Strada sales matched to your home.
Price it to the comps and condition, not an automated estimate.
If you are thinking about selling in The Strada, the right list price comes from recent comparable sales matched to your home's condition and location, not an automated estimate.
What is your The Strada home worth?
Get a no-obligation home value based on real comparable sales in The Strada, not an automated guess. Tell us about your home and we will personally prepare your numbers and a pricing strategy. No obligation, no spam.
See homes for sale in The Strada on the map →
Frequently Asked Questions
What is the median home price in The Strada?
How long do homes in The Strada take to sell?
Do cash buyers compete in The Strada?
Who is the best real estate agent for The Strada?
How do I find a top Naples real estate agent who knows The Strada?
Can Momentum Realty connect me with an agent for The Strada?
Should you buy in The Strada?
An honest fit check. We will tell you when it is not your community.
Data sources & freshness
| Community market stats | fgc closed sales, 12-month windows ending July 29, 2026 |
| Under-contract shares | fgc records, as of 2026-07-18 |
| Historical depth | Closed-sale records back to 2013 (110 transactions analyzed) |
Verify the primary sources yourself: Florida DOR · U.S. Census · FEMA flood maps · Citizens Property Insurance.
Momentum Research figures are our own analysis of fgc records; MLS data is deemed reliable but not guaranteed. Methodology: how Momentum market scores are computed. Market metrics describe homes for sale and recent sales, not residents.
Own a home here?
You just read the data. Now see what your home is worth.
The numbers on this page move markets in the aggregate. The number that matters to you is what a buyer pays for your address. Momentum sells for 1.25% above the fgc member average and 8 days faster, and we’ll price yours against live your area comps.
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