Treasure Bay
Homes for Sale in Naples, FL

Community in Naples · Collier County · ZIP 34109
Median sale $322K
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Live Market Pulse
24/100
Market Heat
Cooler than normal
2016 → 2026 · 88 at the 2021 peak
0 is Treasure Bay's coldest market since 2016, 100 its hottest. Today: 24. How it's scored
Built fromLive fgc data13 years of closingsUpdated twice daily
Live · Treasure Bay Housing Pulse fgc + public records Analysis by Momentum Realty · $3.5B+ sold · 8,500+ transactions · Top 1% in Florida (RealTrends)
Price
$322K
Median sold · 12 mo
up 0.8% vs the prior 12 months
+0.8%
1-yr price change
n = 8 and 3 sales in the two windows
$242/sf
Sold $/sqft · 12 mo
peak $321 in 2023
90.8%
Sale vs ask
Collier median: 91.3%
Tempo
41days
Median DOM · closed
7 days at the 2021 low
8
Sold · last 12 mo
10-yr average: about 6 a year
Ownership and context
50%
Cash buyers · Treasure Bay
4 of 8 sales, 12 mo ending July 2026
Track record · 13 years of records
1,316sqft
Median sold home size
12-mo windows, closed sales
Jon Brooks, founder of Momentum Realty
Jon's Current Read

Treasure Bay is a small, thinly traded pocket of the Naples market. With only 8 closings in the current window, every sale carries outsized weight, and the median price of $322,500 should be read as a snapshot rather than a firm baseline. Price per square foot at $242.39 gives a better read on value than the median alone, since a single higher- or lower-end sale can swing the headline number.

A market heat score of 24 and year-over-year movement of just 0.8% point to a flat, low-pressure market. Homes here are sitting a bit over 40 days before going under contract, which gives buyers room to negotiate and sellers a reason to price realistically from the start rather than testing the market.

Treasure Bay Housing Pulse · Momentum Research · as of July 29, 2026

Treasure Bay right now

🟡 Still climbing. The trailing-12-month median ($322K) is up 0.8% from the prior 12 months ($320K). With about 6 sales a year, a single closing can swing this number, so read the level and the decade, not one year's move.Momentum Research, record-level fgc closed sales, 12-month windows ending July 29. Confidence: Low (8 and 3 sales in the two windows).

What's unique here: the median sale price is about 48% below the typical Collier County sale ($322K vs $619K, trailing 12 months, fgc records).

Jump to: Price history & scorecard · Homes for sale · Schools · FAQ

Updated July 29, 2026 · Live data: fgc, refreshed twice daily · MLS facts carry their source; interpretation lines are Momentum Research · Data sources & freshness

The 60-Second Overview

Treasure Bay market snapshot (as of July 29, 2026): the median sale price is about $322K ($242 per sq ft over the trailing 12 months of closed sales), and a median 41 days on market for closed sales. The trailing-12-month median is up 1% from the prior 12 months, computed from record-level fgc closed sales (8 closings in the current window).

Treasure Bay is a low-volume community in Naples where pricing moves on individual sales more than broad trend, and the current pace favors buyers willing to do homework rather than move fast.

Best for

  • Buyers with a set budget near the median who are comfortable negotiating on a slower-moving listing
  • Buyers prioritizing the home and lot itself over community facilities
  • Buyers willing to lean on price-per-square-foot analysis given the limited comparable sales

Probably not for

  • Buyers who want an active clubhouse, pool, or organized amenity package
  • Buyers who need a large, deep pool of recent comparable sales to feel confident on price
  • Buyers expecting rapid appreciation in a market currently posting flat year-over-year movement

Price History: What Homes Here Have Actually Sold For

Median sale price over the trailing 12 months ending July 29 of each year, from record-level fgc closed sales. Same methodology as every appreciation figure on this page: the 2026 point ($322K) IS the median in the snapshot above, and the move from 2025 ($320K) IS the +0.8% one-year change.

Windows contain 0 to 12 sales each (8 in the current window); every figure carries its sample size, and thin markets swing on single closings. Listing information provided by the Florida Gulf Coast Multiple Listing Service, Inc. Information is deemed reliable but not guaranteed by the MLS to be accurate. Deemed reliable but not guaranteed.

Median sale price · trailing 12 mo
$200K$300K$400K2014201620182020202220242026
Up 0.8% year over year.
Every sale since 2013 · price vs size
$0$200K$400K1k1k1k
79 closed sales; green = recent. Size sets the floor, condition and lot set the rest.
Sold $ per sq ft · trailing 12 mo
$200$250$3002014201620182020202220242026
Up from $173 in 2013 to a $321 peak in 2023; $242 now.
Median days on market · closed sales
0501002014201620182020202220242026
7 days at the 2021 low; 41 now.
Sale price vs original ask · median
90%92%95%98%2014201620182020202220242026
90.8% now vs Collier 91.3%.
Homes sold per 12-mo window
05102014201620182020202220242026
0 to 12 a year; 8 in the current window.
Market Heat · 0 coldest, 100 hottest in the record
20406080seller-leaningbuyer-leaning20162018202020242026
88 at the 2021 peak, 15 in the troughs, 24 now. Same score as the hero card, full history.
How much local inventory is already under contract

17% of homes for sale in ZIP 34109 are already under contract (under contract ÷ under contract + active listings) — a read on how much of the available inventory buyers have already claimed. Source: MLS data (2026-07-18).

If we were buying in Treasure Bay today, this is the order of operations we would run for our clients.

1

Underwrite the condition first. Price the roof, HVAC, and systems honestly before judging any list price; condition swings value here more than square footage alone.

2

Match the home to real comps. Recent sales of similar condition and lot, not the asking price, tell you what a home is worth.

3

Move deliberately, not desperately. Neither side has a decisive edge, so a well-prepared, fairly-priced offer wins without overpaying.

4

Line up financing and inspection early. A pre-approval and an inspection plan let you act fast and negotiate from evidence.

5

Keep an agent in your corner. The listing agent works for the seller; we represent you and prepare a hand-built valuation before any offer in Treasure Bay.

Best Buy
Buyers comfortable doing their own diligence in a low-volume market rather than relying on a deep comp set.
Biggest Risk
With only a handful of closings, the median price can swing significantly with the next sale or two.
Sweet Spot
Homes priced near the $242.39 per-square-foot mark tend to reflect the more defensible value in this community.
Avoid If
Skip this one if you're counting on shared amenities as part of the value proposition.

A market that rewards patience

The math here is straightforward: a median of $322,500 against $242.39 per square foot suggests moderate-sized homes rather than large-format product. With so few closings feeding the data, buyers should treat any single comparable sale with some caution and lean on price per square foot to sanity-check a list price.

No community amenities are identified from current MLS listings, which means value in Treasure Bay is being driven by the home and lot themselves rather than shared facilities. That's worth factoring into any offer — you're paying for the structure and the location, not a clubhouse or a gate.

The location and the amenities are priced into every listing in Treasure Bay. The deal is won or lost on condition, the comps, and the renovation math.

Jon Brooks · Founder, Momentum Realty

Why work with Momentum here

In a low-volume market like Treasure Bay, the difference between a fair price and an overpay often comes down to knowing which of the few recent closings actually compares to the home in front of you. We pull the per-square-foot data and days-on-market history before we let a client anchor to a single number.

Treasure Bay in 15 seconds.

Best forBuyers comfortable doing their own diligence in a low-volume market rather than relying on a deep comp set.
Biggest advantageA flat market and days-on-market over a month give buyers real room to negotiate.
Biggest riskWith only a handful of closings, the median price can swing significantly with the next sale or two.
Sweet spotHomes priced near the $242.39 per-square-foot mark tend to reflect the more defensible value in this community.
Avoid ifSkip this one if you're counting on shared amenities as part of the value proposition.

HOA, CDD & Fees

In short
  • Mandatory HOA — confirm current dues
  • Any club/amenity membership is billed separately

Confirm the current HOA dues, exactly what they cover, and any CDD bond or special assessment for a specific address before you offer.

The takeaway

Selling here is won on condition and pricing to real comps, not an automated estimate. The right number comes from closed Treasure Bay sales matched to your home.

What is your Treasure Bay home worth?

Get a no-obligation home value based on real comparable sales in Treasure Bay, not an automated guess. Tell us about your home and we will personally prepare your numbers and a pricing strategy. No obligation, no spam.

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Real comps, not an automated estimate.

Frequently Asked Questions

What is the median home price in Treasure Bay?
The median sale price in Treasure Bay was $322K over the 12 months ending July 29, 2026 (8 closed sales, fgc).
How long do homes in Treasure Bay take to sell?
Homes that closed in the 12 months ending July 29, 2026 took a median 41 days on market (8 sales, fgc).
Do cash buyers compete in Treasure Bay?
Cash buyers took 50% of Treasure Bay sales in the 12 months ending July 2026 (4 of 8 closings, fgc).
Who is the best real estate agent for Treasure Bay?
The best agent for Treasure Bay is one who actively works Naples and knows the community's pricing, fees, and current inventory. Tell us what you're looking for in the form on this page and Momentum Realty will match you with a local specialist for Treasure Bay.
How do I find a top Naples real estate agent who knows Treasure Bay?
Share a few details in the form on this page. Momentum Realty has 280+ agents and more than $3.5B in closed sales, and we'll connect you with one who knows Treasure Bay and the wider Naples area.
Can Momentum Realty connect me with an agent for Treasure Bay?
Yes. Use the form on this page and we'll introduce you to a local specialist who can guide your Treasure Bay purchase or sale - no call center and no pressure.
Buyers with a set budget near the median who are comfortable negotiating on a slower-moving listingExcellent fit
Buyers prioritizing the home and lot itself over community facilitiesExcellent fit
Buyers willing to lean on price-per-square-foot analysis given the limited comparable salesExcellent fit
Buyers who want an active clubhouse, pool, or organized amenity packageProbably not
Buyers who need a large, deep pool of recent comparable sales to feel confident on priceProbably not
Buyers expecting rapid appreciation in a market currently posting flat year-over-year movementProbably not

Data sources & freshness

Community market statsfgc closed sales, 12-month windows ending July 29, 2026
Under-contract sharesfgc records, as of 2026-07-18
Historical depthClosed-sale records back to 2013 (79 transactions analyzed)

Verify the primary sources yourself: Florida DOR · U.S. Census · FEMA flood maps · Citizens Property Insurance.

Momentum Research figures are our own analysis of fgc records; MLS data is deemed reliable but not guaranteed. Methodology: how Momentum market scores are computed. Market metrics describe homes for sale and recent sales, not residents.

Own a home here?

You just read the data. Now see what your home is worth.

The numbers on this page move markets in the aggregate. The number that matters to you is what a buyer pays for your address. Momentum sells for 1.25% above the fgc member average and 8 days faster, and we’ll price yours against live your area comps.

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